Like everything in this world, the digital printing sector is very globalized and the techniques applied in other countries also have an influence on ours.

Therefore, it is very important to be up to date with everything that is done internationally within the sector.

Thus, in this way, you get to offer a much better service and you can differentiate yourself from your competition.

Specifically, the world of digital printing is a quite complex sector, since it has a thousand nuances and layers that make it a very rich sector in which avant-garde and tradition are mixed.

Therefore, in today's article, we will see what the new international trends within the digital printing sector are?

The corporate boards are a means of communication especially used in companies to share information of the entity on different topics, such as social, administrative, financial, and commercial, events, special dates, awards, recognition, or general interest, among others.

In addition to companies, there are many other areas where billboards are important, such as residential complexes, commercial spaces, and public or private sector institutions and in general any place where communication with pedestrians is required.

The billboard becomes an effective and economic communication support between the sender and the receiver.

PURPOSE
When thinking of communicating some type of information of general interest, the corporate billboard is a key element, since it allows to save costs because only one copy is printed that reaches many people and also saves time since it avoids sending or giving messages customized.

A corporate billboard is intended to be an element whose use becomes part of the culture at the level of communication, as it is an object that is available to everyone, at any time without any restriction.

IDEAL LOCATION
The billboards must be located in a high-flow target site, with a space to stop reading. The height at which a billboard is located must be related to the average height of the people who read it, looking for it to be within the angle of vision of the person, with an upward tendency, looking for it to stand out at the top of the people and that moves away considerably from the floor to avoid deterioration.

THE INFORMATION IN THE POSTERS
The information used on the bulletin boards must be clear, powerful and with short messages so that they can be read and understood quickly, If it is required to publish a long text, the title should inform in a general way about the writing.

If the text is accompanied by graphics or photographs, these must be of good resolution, that is, that the image is not too small, opaque or blurred.

SIZES, COLORS AND MATERIALS
When thinking about the size of the billboard it is necessary to look at the space with which it is counted but at a general level, some standard sizes are handled.

However, custom sizes can be implemented as long as they are in proportion to space where it will be installed and according to the information that will be handled.

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