IFTF's trend consultants, have launched this week their insight into the four major emerging consumer trends in 2011.
• REGIONALISED LUXURY gives insight into how luxury brands are becoming more regionalised in order to keep consumers coming through their doors.
• NEW SOCIETY describes why consumers are craving a return to the reassurance of quality and craft.
• ONE OF A KIND explains the move towards a 'recycling renaissance' driven by consumers desire for uniqueness.
• BOURGEOIS BOHEMIA which describes how Generation Y has morphed from 'boomerang' to 'bourgeois bohemians', in just under a year and what effect this will have on consumer spending.

If you would like to know more about fur fashion and fur trade Please visit the website http://www.iftf.com.

NOTES TO EDITORS
About IFTF
International Fur Trade Federation is a federation of 42 national fur trade associations and organisations from 35 countries. Through its work and the activities of its members, the IFTF seeks to protect fur trade interests and to promote innovation, high standards, in addition to a positive and factual image of the fur industry internationally.

The IFTF promotes strict codes of practice that meet or exceed established and accepted standards for animal welfare for both wild and farmed fur. The IFTF supports governments in creating and implementing sound animal welfare legislation and international standards, such as the Agreement on International Humane Trapping Standards (AIHTS). The IFTF fully supports the Convention on International Trade in Endangered Species (CITES) and has been a full voting member of the World Conservation Union (IUCN) since 1985.
International Fur Trade Federation website: www.iftf.com