To see the importance of Domain Name Registration, it is important to understand what these are technically and what rights they confer on their holders.

A domain name is a string of alphanumeric characters by which an IP address is translated. Technically, the domains identify the equipment connected to the network, resolving the IP addresses, easily allowing their location, and making the use of the Internet friendly.

Domain Name Registrar gives the owner the exclusive right to use it as an IP address or form of identification.

Even when those in charge of registering domain names are accredited Internet registrars, the entity in charge of administering domain names is the Internet Corporation for Assigned Names and Numbers (ICANN). It is before ICANN that a domain name owner can enforce their rights in case they are being violated. This is done through the Uniform Dispute Resolution Policy (UDRP).

Electronic commerce has grown exponentially and completely surpasses the profit figures of physical commerce. This is because “online” everything becomes easier for the consumer.

In this way, the phenomenon of electronic commerce has given domain names a broader concept and has created a truly distinctive function. This is precisely where its importance lies.

As with trademarks, domain names also identify all kinds of companies, people, products, services, etc... The actors in electronic commerce seek to distinguish themselves from their competitors, be recognized, and attract more market, all this is achieved through the positioning of their name on the internet.

In addition to the above, the ease with which information is found on the Internet and the number of consumers who access it makes e-commerce players worry about having their space, identity, and information on the Internet, and this is achieved through domain names.

In conclusion, the registration of a domain name on the Internet ensures its owner the exclusive use of it, the protection mechanisms of their rights, and the opportunity to position themselves or expand their market by being available to millions of potential clients who may have immediate access to your information.

Here are 5 benefits to choose the right domain name:

If you are still planning to hire the Best Domain Registrar, check out the following benefits.

- Easy to remember
- Fewer errors and better branding
- Establish an organization's brand
- Establish a business identity
- Improved rankings in search engine

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