Google Tag Manager is great tool for Search Engine Optimization as it allows putting tags simply rather than heavy modification of coding. Through Google Tag Manager, data from one source is shared with another data source. GTM helps tag management very easy by allowing website owners to simply put a website tags all in one place. Tags that are interrelated and help the viewers to read or see related content as they searched.
Once you learn all the features of Google Tag Manager such as Tags, Triggers and Variables then you can use them to generate data information. Customize the data that is sent to analytics with the help of Google tag Manager and track basic things like PDF download, outbound link, button click and ecommerce product and promotion.
1. Event Tracking
Google Tag Manager for SEO is a great benefit and even tracking is one of them. With the help of GTM, you’ll get conversation tracking and proper event data on your site that provides a crucial set of information for you regarding the customer. You get to analyze and track your customer journey, there source of arrival which is quite helpful for analyzing.
2. Faster Loading Site
If you can effectively figure out the scripts that lead to the slowdown of your page with the help of Google Tag Manager then you are good for improving the Page speed score of website. Any site wants a faster loading site and with the GTM you can boost and improve it.
3. Schema Implementation
A great use of Google Tag Manager for SEO is for getting schema onto a site. Schema is a type of semantic markup language for a site that can provide additional informative data to Google and other search engines about the content of the site. Although not a direct SEO ranking factor, but with proper use of schema it helps to improve your chances of getting featured snippet results, knowledge panels, and other types of rich results in Google.
Google tag Manager for SEO is a great tool to implement and boost your ranking and get better ROI. With the help of an ultimate SEO company in Delhi like Jeewan Garg you get infinite help and great work done as they provide the SEO services in Delhi and overall India.
A great use of Google Tag Manager for SEO is for injecting schema onto a site. Schema is a type of semantic markup for a site that can provide additional signals to Google and other search engines about the content of the site. Although not a direct SEO ranking factor, proper use of schema can improve your chances of getting featured snippet results, knowledge panels, and other types of rich results in Google
A. It may help your site load faster depending on how many tags you are using.
B. It works with non-Google products.
C. Flexibility to play around and test out almost anything you want.
D. All third-party code is in one place.
GTM has a preview and debug mode so you can see what’s working and what’s not before you make anything live. It shows you what tags are firing on the page. Love this feature!
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