With a projected valuation of USD 754.1 million in 2022, the worldwide stevia market is anticipated to grow at a compound annual growth rate (CAGR) of 9.5%. Stevia, also known as Meethi Tulsi, is a 300-fold sweetener than sugar and is used as a sugar substitute. When it is needed, stevia is used sparingly and at a high cost. The region of Latin America is where stevia is primarily found.
The market for stevia is expanding dramatically since there is a growing need for natural sweeteners. A plant-based sweetener called stevia is used in many goods to replace sugar. Growing health consciousness is driving a major growth in the stevia industry. Advances in the stevia market and regulatory approvals also played a role in the market expansion.

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Impact of Covid-19
There are multiple ways in which the COVID-19 epidemic has impacted the stevia market. Production and distribution were disrupted by lockdowns, transportation restrictions, and supply chain disruptions. The pandemic caused changes in consumer behavior, such as a greater emphasis on wellness and health, which increased demand for natural sweeteners like Stevia. Market expansion was hampered by supply chain issues and economic uncertainty.
Growth Drivers
One of the main factors propelling the stevia market's expansion is consumers' growing inclination towards natural sweeteners. A move away from artificial sweeteners and an increasing understanding of the possible health advantages of stevia intake are the results of growing health consciousness. The stevia market is growing due to regulatory approvals in different regions, technological developments in extraction, and the large range of products that incorporate stevia.
Growing consumer demand for natural sweeteners in food goods is propelling the stevia market's expansion. Additionally, stevia harms organs such as the liver, kidneys, and lungs. Stevia consumption increases significantly lower blood pressure. Because stevia is high in nutrients like calcium, magnesium, potassium, and iron and is becoming more and more popular among sugar patients, it is a major player in the stevia industry.
It occasionally results in bodily pains, edema, and stomach pain. Technological developments in extraction are propelling the stevia market's expansion. The market is expanding due to consumer demand for gluten-free and sugar-free baked goods.
Segmentation
By Foam
· Powder
· Liquid
· Granules
By Application
· Food and Beverages
· Pharmaceuticals
· Bakery
· Confectionary
· Dairy
· Tabletop Sweeteners
· Cereals based products
· Cosmetics
· Others
Form
· Stevia Leaves
· Dry Extract
· Leaves Extract
Regional Outlook
· Asia Pacific
· North America
· Latin America
· Europe
· Middle East and Africa
Key Players
· Cargill Incorporated
· Ingredion Incorporated
· Tate and Lyle Plc
· Glg Life Tech Corporation
· Stevia Nutra Corp
· Evolva Holdings SA Nemours and Co.
· Archer Daniel Midland Company
· Sunwin Stevia International Inc
· Koinklijke DSM NV
· Other Players

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