The organic tampon market was assessed at USD XX.X billion globally, and a compound annual growth rate (CAGR) of 6.1% is anticipated over the course of the projected period. Women use tampons, which are cotton plugs, during their periods. The market is expanding at a substantial rate because to rising instances of early puberty and growing consumer awareness of sanitary goods. Because they don't contain chlorine, rayon, or pesticides, organic tampons are becoming more and more popular. They lower the chance of developing fungal infections. Additionally, organic tampons biodegrade in a year or two.
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Growth Drivers
Growing knowledge of the dangers of traditional tampons, which contain chemicals and synthetic materials. Growing health and hygiene consciousness is a major factor propelling the market's expansion. The market is expanding due to rising customer demand for goods devoid of bleaches, pesticides, and artificial perfumes. The market is expanding as a result of the increased emphasis on eco-friendly and sustainable products.
In order to ensure product quality and safety, more businesses are entering this industry as a result of growing legislative support and the creation of standards for eco-friendly and organic products. The use of organic tampons made of natural materials is encouraged by consumers' choice for sustainable, natural, and organic products when it comes to menstruation hygiene.
The industry is expanding due to the rising need for sex education worldwide. In the previous decade, girls reached puberty at an average age of 13, while in the present day, it is between 10 and 11 years old. Stress, obesity, and unhealthy eating habits are some of the causes of early puberty.
Segmentation
Organic Tampon Market Segmentation by Distribution Channel
· Offline
· Online
Materials Used
· Organic Cotton
· Biodegradable Materials
Regional Outlook
· Asia Pacific
· North America
· Latin America
· Europe
· Middle East and Africa
Key Players
· Bodywise U.K. Ltd.
· BON Health group
· Elize lifestyle pvt. Ltd.
· Tom Organic
· Winner Medical Company Limited
· Totm Ltd.
· Unilever PLC
· The Honest Co. INC
· Naturalena Brands
· The Procter and Gamble co.
· Grove Collaborative INC
· Maxim Hygiene Products Ltd
· Other Players
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