The edible flakes market was estimated to be worth USD 10.5 billion globally in 2022, and it is projected to expand at a compound annual growth rate (CAGR) of 8.7% over the course of the forecast period. As more people suffer from obesity, diabetes, high blood pressure, and cardiovascular diseases, there is a growing need for healthier snack options. Growing disposable incomes and the pressures of hectic lifestyles are contributing factors to this trend.
By launching new tastes and healthier edible flakes, producers are actively promoting this trend and propelling market expansion. These flakes are regarded as a great choice for quick snacking as well as breakfast. Furthermore, increased knowledge of the negative consequences of fatty breakfasts is further accelerating market expansion.

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Growth Drivers
The industry is expanding as a result of rising demand for nutritious breakfast options. People are being forced to choose the edible flakes due to health problems worldwide, namely obesity, diabetes, high blood pressure, and other illnesses. Supermarkets and hypermarkets readily stock corn flakes, oat flakes, and wheat flakes. This market is expanding as a result of growing urbanization and disposable income.
In order to satisfy consumer demand at all economic levels, the edible flakes business has introduced new goods to the market. Leading manufacturer Kellog is also using tactics like free samples for schoolchildren, internet branding, and product marketing to grow its consumer base. The carrot and ginger oat whole grain muesli was created by Kollin, a German firm that makes edible flakes, in response to market demand for a low-sugar, naturally flavored product free of preservatives.
Segmentation
By Product Type
· Corn flakes
· Flakey Oats
· Wheat Oats
· Rice Oats
· Others
By Distribution Channel
· Online Retailers
· Supermarkets/Hypermarkets
· Convenience Stores
· Others
By Distribution Channel
· Online Retailers
· Supermarkets/Hypermarkets
· Convenience Stores
· Others
By Region
· North America
· Asia Pacific
· Europe
· Latin America
· Middle East and Africa
Key Players
· Kellogs
· Marico Ltd
· Baggry’s India Ltd.
· Nestle SA
· The Hain Celestial Group Inc
· Pepsico INC
· Nature’s Path Food Inc
· Marico Ltd
· General Mills Inc
· Other Players

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