The global white inorganic pigments market size is estimated at USD 22.7 billion in 2021 and is projected to reach USD 29.5 billion by 2026, at a CAGR of 5.4%, between 2021 and 2026. Growth in the white inorganic pigments market can primarily be attributed to the growing involvement of white inorganic pigments in the paints & coatings, adhesives & sealants, plastics, cosmetics, paper, inks, among others. There is a continual demand from the construction, automotive and personal care industry as it helps in attaining high light scattering power, a high degree of hiding power, good tinting strength, a high degree of brightness, a negligible undertone (ideally none), and a high degree of whiteness are all required from white inorganic pigments. These are the key factors driving the demand for white inorganic pigments during the forecast period.

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On the basis of product type, the market is segmented into aluminum silicate, calcium silicate, calcium carbonate, silica, titanium dioxide, zinc oxide, and others. The titanium dioxide segment led the product type segment of the market in terms of both value and volume. Titanium dioxide is the most prominent member of the group. Paints with white extender pigments are used to cut costs and improve the qualities of the paint.

On the basis of application, the market is segmented into paints & coatings, adhesives & sealants, plastics, cosmetics, paper, inks, and others. The paints & coatings application segment led the market in terms of both value and volume. Paints with white extender pigments are used to cut costs and improve the qualities of the paint. White inorganic pigments, often known as hidden pigments, are pigments that give light scattering qualities to coatings. Because of their relatively high refractive index, they scatter all wavelengths of light, making them seem white to the human eye.

The Asia Pacific region is projected to be the largest market, in terms of value. Asia Pacific is also expected to grow at the highest CAGR during the forecast period. Growth in APAC is backed by the efficient demand and supply cycle of the paints & coatings, adhesives & sealants, plastics, cosmetics, paper, inks industry majorly in countries like China, India, and Japan among others. A significant bounce back is expected from the construction and automotive industry and this will drive the market in the area. APAC is also an industrial hub with a significantly large market size. Other factors, such as the increasing consumer goods demand, innovation in electronics and other sectors, etc., are expected to support the growth of this regional market during the forecast period.

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The key players in the white inorganic pigments market Venator Materials PLC (UK), The Chemours Company (US), Tronox Holdings plc (US), LANXESS (Germany), Kronos Worldwide, Inc. (US). The white inorganic pigments market report analyzes the key growth strategies adopted by the leading market players, between 2017 and 2021, which include expansions, mergers & acquisition, new product developments/launch, and collaborations.

Venator Materials PLC, the pigment division of Huntsman, has separated from its parent company in 2017 and become an independent specialist in TiO2 and performance additives. The major product lines of the company include TiO2, functional additives, color pigments, timber treatment, and water treatment products. It operates through 21 manufacturing facilities worldwide and serves customers in more than 120 countries. The company provides TiO2 pigments through the Titanium Dioxide segment and color pigments through the Performance Additives segment. These pigments are used in a variety of end markets, including construction materials, industrial coatings, architectural coatings, plastics, paper, and printing inks. It offers both anatase and rutile pigments through its TiO2 manufacturing business units. It is a member of Titanium Dioxide Manufacturers Association (TDMA).

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The Chemours Company is one of the world’s leading providers of performance chemicals. The company started its independent operations in July 2015 after its spin-off from E. I. du Pont de Nemossurs and Company. It operates through three business segments, namely, titanium technologies, fluoroproducts, and chemical solutions. The company’s products serve various industries and applications such as automotive, energy, aerospace, agriculture, apparel, medical, consumer electronics, military, packaging, personal care, refrigeration, architectural coatings, and mining. It offers Ti-Pure TS-6300 for paints. It is an innovative product which can cover in one coat. It operates through 30 manufacturing sites and serves approximately 3,300 customers in approximately 120 countries. The company has 9 standalone labs across major regions of the world.

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