The market size for tile adhesives & stone adhesives is projected to reach USD 4.10 billion by 2021, registering a CAGR of 9.4% during the forecast period. The increased demand for residential projects, rise in awareness about benefits of tile adhesives, and increase in the use of complex substrates such as fiberboard and rubber panels are some of the factors influencing the growth of the tile adhesives & stone adhesives market.

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Innovations in the tile industry such as thin porcelain tiles used for bathrooms, kitchens and rise in demand for exotic stones such as marble and granite in high-end residential projects is expected to drive the tile adhesives & stone adhesives market. In addition to this, stringent regulations related to the manufacturing process of tiles have led manufacturers to invest heavily in R&D of environmentally friendly tiling solutions.

The demand for tile adhesives & stone adhesives is expected to witness significant growth in countries such as Russia, Qatar, Saudi Arabia, and Vietnam, as these countries have started focusing on affordable residential housing projects for the low- and medium-income families. Residential is expected to be the fastest-growing application of the tile & stone adhesives market. As a result, major players in the tile adhesives & stone adhesives market such as Mapei (Italy), Saint-Gobain Weber (France), and Laticrete International (U.S.) have rolled out new cost-effective products, especially for the Middle East & Africa market.

Although the demand for tile adhesives is lower in Europe and North America in comparison to that of Asia-Pacific and the Middle East, it is expected that the U.S. market for tile & stone adhesives will grow at a significant rate. Increase in demand for decorative tiles, awareness of the benefits of ceramic adhesives, and rise in eco-friendly products will drive the market. Ceramic tiles are widely used in flooring and wall applications in Asia-Pacific and the Middle East, as they have low cost and maintenance in comparison to that of wooden and stone flooring that are used more in North America and Europe.

The demand for tile & stone adhesives is driven by increased awareness about its benefits in comparison to that of traditional cement and sand floor. The awareness at present is as less as 25%–30% in the developing markets such as India, Indonesia, Vietnam, and Thailand in comparison to almost 100% in the developed markets of Europe and North America. However, the demand is expected to witness significant growth in these developing countries due to rising spending power and improved product awareness. Companies such as Mapei (Italy) and Bostik Inc. (France) are the leading players in the tile & stone adhesives market. Bostik Inc. has already set up two new plants in Brazil and Malaysia to cater the demand for tile adhesives, while Mapei (Italy) has launched new products in the Middle East to meet the expected high demand.

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Commercial construction such as airports and infrastructure projects that have been planned in India, Malaysia, and the African countries will increase the demand for tile & stone adhesives in the institutional segment. The institutional segment, which includes hotels and hospitals, is expected to witness high market growth in Saudi Arabia, Oman, Kuwait, and the European countries such as Sweden and Poland.



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