Insights10's newly released "US Herbal Supplements Market" reports a comprehensive overview of this booming industry. This summary distills essential insights, showcasing how the market is evolving to address surging demands in the US.

Herbal supplements have gained widespread acceptance as natural alternatives for supporting health and wellness, opening up new possibilities for holistic self-care. The herbal supplement market aims to provide plant-based solutions for individuals seeking to enhance their overall well-being and address specific health concerns. The forecasted market is being driven by the increasing health consciousness, rising stress levels, and aging population. Tailored supplement regimens based on individual health needs and goals continue to influence market growth.

Some of the key findings in the report of Insights10 :
• In 2023, the US Herbal Supplements Market was estimated at USD 2,209.20 Mn
• The US Herbal Supplements Market is projected to grow at a CAGR of 4.20% and take up the numbers from USD 2,302 Mn in 2024 to USD 2,946.5 Mn by 2030
• According to the World Bank, approximately 18% of US population is above 65 years. The aging population is associated with a rise in health issues, such as arthritis, heart disease, and cognitive decline, which leads to increased consumption of herbal remedies aimed at alleviating these conditions.
• Stress levels have significantly increased among certain age groups, particularly those aged 35-44, where the average stress level rose from 5.2 in 2019 to 5.7 in 2023. Many consumers are becoming more health-conscious and prefer herbal supplements over pharmaceutical options to manage it is perceived to have lesser side effects.
• As per CDC, supplement use increases with age. Among women aged 60 and over, the usage rate is around 80.2%

As noted by Insights10, Amway, Vitaquest, Herbalife, Gaia Herbs, Natrol, and Nature Made are the key players dominating the market and holding a substantial market share. The Herbal supplements market is highly competitive, with companies striving to maintain existing connections while expanding into new markets. Driven by surging demand for natural, plant-based options, development of new product forms like gummies, integration of AI and blockchain for product traceability, and substantial research and development efforts, the industry is poised for continuous growth in coming years.

Distribution Channels include pharmacies, supermarkets, online stores, and specialty stores, with product forms including tablet, capsule, and powder. The application purpose can be for immunity, general wellness, or a specific health condition.

Significant updates on the market’s development from Insights10 were also presented like Gaia Herbs expanding their line of adaptogenic herbs, focusing on stress relief and immune support products, Rainbow Light Nutritional System, launching a new line of vegan, gluten-free, and non-GMO multivitamins made with organic fruits and vegetables and Herbalife Nutrition launching a series of plant-based protein supplements infused with traditional herbal ingredients. The herbal supplements market is observing notable developments like Ashwagandha and Rhodiola are gaining traction for stress relief and cognitive function. There is also a growing interest in cognitive enhancement that has led to increased demand for herbal nootropics like Bacopa monnieri and Ginkgo biloba.

Additionally, the analysis provided several factors that hinder the growth, the potential interaction between herbal supplements and prescription drugs leads to rise in health concerns and competition from pharmaceutical companies that have well-established distribution channels that restrict the demand for herbal alternatives.

The comprehensive analysis by Insights10 concluded that the US herbal supplement market is at a pivotal juncture, characterized by intensive research and development, an increasing focus on personalized wellness solutions, and the potential for significant technological advancements. As these factors converge, the future of the herbal supplement industry holds great promise for expanding access to natural health alternatives, enhancing product efficacy, and improving the overall consumer experience.

About Insights10

Insights10 provides syndicated and customized research reports on 30,000 emerging markets/untapped segments affecting significant international business revenues. The country-wise and region-wise reports in the Insights10 repository are one of the largest collections of syndicated research reports in the Life sciences and Healthcare sector available across the world bringing out critical market insights, and having considered the qualitative and quantitative industry variables, empowering stakeholders with a comprehensive understanding of the industry outlook.