The global digital signage market is expected to witness a CAGR of 7.6% during the forecast period. The rising adoption of signage in commercial applications, growing infrastructure development in emerging economies, technological development in displays is the key factors propelling the growth of the digital signage market.
Moreover, this is a cost-effective way to promote and provide branding to the product or service which helps in providing a better customer experience, resulting in the growth of the digital signage market. Nevertheless, the rising demand for 4K and 8K displays, the advent of touch screen displays is projected to provide promising opportunities for the growth of the digital signage market with advanced features like sharp pictures, resolution, and enhanced motion portrayal.

LG launched its most advanced LED signage system, LSAA LED signage series. The new product offers giant-screen performance, design, and integration and delivers a cable-less block assembly design

Download Free Sample Copy Of Research Report: https://www.vynzresearch.com/semiconductor-electronics/digital-signage-market/request-sample

The COVID-19 outbreak has also impacted the operations of digital signage manufacturing companies. There is less export shipment and slow domestic demand for digital signage globally. There is rising demand for contactless engagement in the COVID-19 era by using voice-based interfaces.

In the commercial vertical, retailers can enrich and entice consumers so that they can purchase products or services by looking at digital signage. This is due to the fact that retailers can create an artistic and dynamic atmosphere by projecting images and videos to capture viewer interest. By using digital signage, consumers can get relevant information near the point of purchase, which will generate more brand awareness and sales.

Moreover, digital signage is used in the hospitality industry to attract guests and improve the experience. These all sectors drive the commercial segment in the digital signage market.

Asia Pacific is anticipated to be the fastest-growing region owing to a large number of young and tech-savvy population, rising disposable income, rising penetration of digital technologies, developed audio-visual solutions having next-generation technologies such as AI and AR. Moreover, countries such as China, South Korea, and India have infrastructure development, growth in retail, BFSI, and transportation sector., driving the demand for digital signage in the region.

Some of the major players in the global digital signage market include SAMSUNG, LG Electronics, Sharp NEC Display Solutions, Ltd, Planar Systems, Inc., Panasonic Corporation, Sony Corporation, Intel Corporation, Cisco Systems, Inc., OMNIVEX CORPORATION, and Winmate Inc.

Source: VynZ Research