De-oiled lecithin is an ingredient which is majorly consumed as releasing agent, antioxidant, wetting agent, stabilizer, instantizing agent, lubricants and emulsifier. The global de-oiled lecithin market is growing at significant rate, due to upsurge in recognition of sunflower-based lecithin and mounting requirement in food and feed applications.

On the basis of application, the market is subdivided into food, healthcare and feed. Among the all applications, the food application accounted the largest share in the de-oiled lecithin market due to upsurge in health conscious customer, escalating demand for sugar confectionery, convenient foods and chocolates in Asian countries and mounting alertness of advantages of nutritious food intake. In addition, the healthcare application is expected to grow at the fastest rate in the market due to intensifying need for herbal and natural nutritional product in pharmaceuticals and mounting healthcare expenditure.

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Imitation of de-oiled lecithin by artificial substitutes, variation in raw material rates, apprehensions about GMO and allergens issues related with soy are the major challenges for the growth of the de-oiled lecithin market.

Globally, the manufacturing companies trying to enter the de-oiled lecithin market are required to maintain stringent regulatory standards. This offers an edge to the established players in the industry competition.

Growing aquaculture industry in China, escalating demand for sugar confectionery, convenient foods and chocolates, upsurge in meat intake, obtainability of resources such as soy, escalation in requirement for non-allergic and organic food, growth of the aquaculture industry, and high investment growth in the pharma and personal care industry have the growth of the de-oiled lecithin industry in the Asia Pacific.

Furthermore, the growing adoption of a premium lifestyle with quality food, mounting healthcare expenditure and increase in animal husbandry and augmented requirement for personal care products and cosmetics are also up surging growth of the Asia-Pacific de-oiled lecithin market.

Key players in the de-oiled lecithin market are catering the demand by investing on new product launches in their product portfolio across the globe. In March 2018, Cargill introduced de-oiled lecithin products to complete its product portfolio of GMO and non-GMO lecithin product. Cargill, Bunge Limited, Lasenor Emul, ADM, Novastell Essential Ingredients, Lecico GmbH, Giiava Pvt. Ltd, Dowdupont, American Lecithin Company, Stern-Wywiol Gruppe and Lecital GmbH are the key players operating in the market.

Source: VynZ Research