When it comes to measuring landing page performance, digital marketers use a full range of landing page analysis tools to track and monitor each page. Load speed is one of the first landing page analysis services offered. This landing page analysis ensures that the pages are fast loading, taking no longer than five seconds to load. Slow loading increases a websites bounce rate and can reduce ranking in search engine results pages.

“One of the most important landing page analysis services we provide is website traffic,” said Anoop Krishnan, the Marketing Director at Indazo, a leading internet marketing specialist that caters to clients throughout the world. “Traffic is the number of times the landing page is viewed by visitors. It is the best representation of the attention that the web page has received.”

Landing page analysis services focuses on visitors, these are unique people that view the page. Every unique visitor is counted once, even if they visit the page multiple times. This gives the Indazo team a good indication of the size of the audience that is engaged with the proven marketing campaigns that they provide.

Anoop Krishnan, went on to say “We focus heavily on conversions. Conversions are website visitors that turn into customers. This includes them clicking a button to purchase or filling out a form for a free quote. A landing page shouldn't only attract visitors, it should have a good conversion metric. Conversions tell you how effective a landing page really is. From here we can make adjustments and changes, make recommendations to our clients and help them boost their conversions considerably moving forward.”

Another of the landing page analysis services provided by Indazo includes what devices are being used to view the landing pages. These days more and more people are using mobile devices to search for products and services on the go. This analysis helps the team monitor and track the mobile version of the landing page, ensuring it works effectively and apparels to a unique audience.

The final landing page analysis service is country-level performance. This is where visitors are rated by country, helping the team understand if you are reaching the right audience and identifying the landing pages growth opportunities.

AboutUs:

Indazo is a leading internet marketing services provider based in India. This well-established company has built up a solid reputation on a global scale for their high levels of service and proven results. The company focuses on helping their customers drive more traffic to their website with a host of top quality services their customers can rely on and trust. The company offers everything form pay per click advertising to professional SEO services and web development to internet branding and so much more. Indazo has an experienced team of professionals who focus on helping their customers achieve their on line goals, offering years of knowledge and experience combined with proven results that are white hat and ethical. To find out more, visit https://www.indazo.com/.