The global p-hydroxycinnamic acid market size is projected to grow at a robust CAGR during the forecast period. The growth of the market is attributed to its drivers such as demand from various industries.

The p-hydroxycinnamic acid is an organic compound that is a hydroxy derivative of cinnamic acid. It is a crystalline solid that is slightly soluble in water, but very soluble in ethanol and diethyl ether. P-hydroxycinnamic acid (pHCA) is used as flavoring agents as well as precursors of chemicals. These compounds are present in plants at low concentrations; therefore, complex purification processes are usually required to extract the product. The manufacturing has a shortcoming, such as the generation of toxic sub products or a low concentration in plant material. Alternative production methods are being developed to enable the biotechnological production of cinnamic and (pHCAs) by genetically engineering various microbial hosts, including Escherichia coli, Saccharomyces cerevisiae, Pseudomonas putida, and Streptomyces lividness. Hydroxycinnamic acids and their derivatives display antioxidant, anti-collagenase, anti-inflammatory, antimicrobial, and anti-tyrosinase activities, as well as ultraviolet (UV) protective effects, suggesting that they can be exploited as anti-aging and anti-inflammatory agents, preservatives and hyperpigmentation-correcting ingredients. Collagen is often recovered from the hides, skin, and bones of cows and pigs, while elastin has been recovered from the ligaments of cow, pork, fish, and chicken. Hydroxycinnamic acids can be found in derivative forms, such as amides and esters. P-hydroxycinnamic exhibit multiple physiological functions, such as antioxidant, anti-inflammatory, anti-microbial, anti-collagenase, and anti-melanogenic activity.

Market Trends, Drivers, Restraints, and Opportunities

Several use of p-Hydroxycinnamic acid in chemical, food health, cosmetic, and pharmaceutical sectors is driving the market.

Lack of awareness about the product is estimated to hamper the market growth.
R&D investments and technological advancement in medical field is projected to drive the market.
High price of the product is projected to hinder the market growth.

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Scope of the Report

The report on the global p-Hydroxycinnamic Acid market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.

Market Segment Insights:

The 98.0% segment is estimated to hold major market share
Based on types, the p-Hydroxycinnamic acid market is segmented as 98% and others. The 98.0% acid is a biological percent in which p-hydroxycinnamic is achieved at its full capacity. This is related to plant metabolite which exhibits antioxidant and anti-inflammatory properties. Its damaged bacteria show the activity by interacting in bacterial DNA. In western blot, p-coumaric is also used as an enhancer in chemiluminescent substrate.

The health industry segment is anticipated to expand at a robust CAGR during the forecast period
On the basis of applications, the global p-Hydroxycinnamic acid is fragmented into chemical industry, food industry, health industry, cosmetic industry, and pharmaceutical industry. It occurs commonly in plant origin. Caffeic acid is the predominant hydroxycinnamic acid in many fruits, constituting over 75% of total hydroxycinnamic acids found in plums, apples, apricots, blueberries, and tomatoes. In Health care industry p-hydroxycinnamic acid is used for HCA treatment of keratinocytes which lowered the production of the pro-inflammatory cytokines. Certain allergies are treated using these chemicals.

The market in North America is projected to hold a major market share
In terms of regions, the global p-Hydroxycinnamic Acid market is classified into Asia Pacific, North America, Latin America, Europe, and Middle East & Africa. The market in North America is subjected to hold major share in the p-Hydroxycinnamic Acid market. This is because U.S. is leading in the production of chemicals.

Asia Pacific is still one of the consumers, but slowly the countries in the region have started to manufacture their own chemical over the period of time.

Segments

Segments Covered in the Report: The global p-Hydroxycinnamic Acid market is segmented on the basis of:-

Types
• 98.0%
• Others

Applications
• Chemical Industry
• Food Industry
• Health Industry
• Cosmetic Industry
• Pharmaceutical Industry

Regions
• Asia Pacific
• North America
• Latin America
• Europe
• Middle East & Africa

Key Companies
• Cayman Chemical
• NATIONAL ANALYTICAL
• TCI Chemicals
• AdooQ BioScience
• Nanjing NutriHerb BioTech

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Competitive Landscape

The global p-Hydroxycinnamic Acid market is highly competitive and major market players include Cayman Chemical, NATIONAL ANALYTICAL, TCI Chemicals, AdooQ BioScience, and Nanjing NutriHerb BioTech. Chemical industry contributes a significant amount to the GDP of countries and it is because of this reason many countries have started to invest in this market. The companies are benefiting from the government grants. In India chemical industry contributes 7% to the GDP. If the chemicals are not pure enough then it may affect the solution and cannot be used in its desired purpose.

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