The global digestive health supplements market is projected to exhibit a significant growth, at a CAGR of around 6.1%, during the forecast period. The rise in sedentary lifestyle and unhealthy dietary habits are augmenting the need for digestive health supplements. There are number of digestive disorders that occur with the convenience food. Some of these digestive disorders include ulcerative colitis, gastroenteritis, and Crohn’s disease. The most probable cause behind such disease is the malfunctioning of the immune system or autoimmune disorder leading to damage of the healthy cells of digestive tracts. Crohn’s disease and ulcerative colitis cause chronic inflammation of the gastrointestinal tract (GI) tract. Therefore, a suitable treatment with the regular intake of digestive health supplements is suggested by the doctors.

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Ulcerative colitis is characterized by inflammation in the large intestine and the rectum. The inflammation due to ulcerative colitis occurs only in the innermost layer of the intestinal lining. According to the Crohn’s and Colitis Foundation; the people who are diagnosed with Crohn’s disease and ulcerative colitis are between the age group of 15 and 35. Moreover, the median age estimated for the diagnosis of Crohn’s disease and ulcerative colitis was estimated to be 29.5 years and 34.9 years respectively. These facts indicate the prime reason behind the increasing prevalence of Crohn’s disease and ulcerative colitis, which is the high consumption of unhealthy food.

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US has the large prevalence rate of these digestive disorders, owing to which, a considerable digestive health supplements market can be estimated for North America. A significant number of cigarette smoking people have been observed in the US which has led to the development of risk of digestive disorders across the country. According to the Crohn's and Colitis Foundation (CCFA), Crohn’s disease is more likely to be developed around twice more by active smokers than non-smokers. However, the risk of developing ulcerative colitis has considerably retarded in active smokers as compared with nonsmokers. A number of potentially harmful effects of smoking including cancer and heart disease outweigh any benefit of smoking for people with ulcerative colitis.

Apart from the US, Germany is another country that has a significant prevalence of digestive disorders and an established digestive health supplements market. The healthcare expenditure in Germany has also been increasing significantly in the past years. The similar trend is expected to be followed in the future. This is expected to be one of the key reasons which are expected to increase the inflow of R&D into the digestive health supplements in the future. According to the national institutes of health, the prevalence of Crohn's disease in Germany was estimated to be 322 per 100,000 in Germany in 2018. Presence of such a large patient base is driving the market growth in Germany.

Global Digestive Health Supplements Market-Segmentation

By Product Type

• Prebiotics
• Probiotics
• Enzymes
• Others (Fulvic Acid)

By Form

• Powder
• Capsules
• Tablets
• Others (Liquids)

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Global Digestive Health Supplements Market– Segment by Region

North America

• United States
• Canada

Europe

• Germany
• United Kingdom
• France
• Spain
• Italy
• Rest of Europe

Asia-Pacific

• China
• Japan
• India
• Rest of Asia-Pacific

Rest of the World

• Middle East & Africa
• Latin America

Company Profiles

• Abbott Laboratories
• AMVILAB
• Amway Corp.
• Balance One Supplements Inc.
• Bayer AG
• Carlyle Nutritionals LLC
• Doctor's Best, Inc.
• GlaxoSmithKline PLC
• Healthy Hey LLP
• Herbalife International, Inc.
• Klaire Labs
• Koninklijke DSM N.V.
• Now Health Group Inc.
• Otsuka Pharmaceuticals Co., Ltd.
• Pfizer Inc.
• Procter & Gamble Co.
• Pure Encapsulations, Inc.
• RB Health (US) LLC (Schiff Vitamins)
• The Nature's Bounty Co.
• Zenwise Health

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