Market Outlook for Nutragenomics

Nutragenomics is the study in which we get to know how food affects the genetic makeup of consumers. The scope of the market for nutragenomics includes testing kits and services which help in exploring the effect of dietary bioactive elements on the gene expression, and also nutragenomics can be used to study the inherent risk of disease to an individual. Due to increase in development in the field of genetics, bioinformatics, genomics, and others has led to increase in the advancement in the area of nutragenomics for the consumer’s benefits and to study and achieve products interaction with the gene and their expression. Nowadays, consumers are more aware of the product they consume and its effect on their body. Various kits and reagents are developed to study or analyze the interaction between the genes and the food ingredients using nutragenomics techniques.

Increasing Demand for Nutragenomics is Due to Increasing Awareness of Impact of Food on the Human Genes.

Due to an increase in pollution and changing lifestyle change in the gene expression is observed by the researcher. There are various factors responsible for the suppression and expression of the gene, such as food. Modern consumers are more health conscious and are more curious to know the effect of the food on their genome. Prevalence of genetic and chronic disease has significantly increased, which is responsible for the consumers to take a nutragenomics test to understand their preexisting and upcoming health related issues if consumed a particular food product. Manufacturers are also trying to use this nutragenomics process to understand its effect on the consumer before letting that product out in the market.

Moreover, investing in this field could be beneficial for both governments as well as private entities. Due to an increase in the population of obesity and diabetics there is an increase in the dermatologic applications leading to nutragenomics market growth. Consumers should avoid diet containing phenylalanine that might interfere in the further process of protein and enzyme synthesis. Kits of nutragenomics are also useful in tracking the nutrient intake amongst consumers in a particular area or country. Nutragenomics is also applicable for diabetes, obesity, anti-aging, and chronic disease and is also expected to catch momentum in the forecasted period. 

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Nutragenomics Market Segmentation

On the basis of product type, the global nutragenomics market has been segmented as –

Services
Reagents & kits
On the basis of technique, the global nutragenomics market has been segmented as –

Blood
Saliva
Buccal Swab
others
On the basis of application, the global nutragenomics market has been segmented as –

Diabetics
Cardiovascular
Anti-aging
Chronic Disease
Others
Nutragenomics Market: Key Players

Some of the companies operating in nutragenomics are Koninklijke DSM N.V., BASF SE, Danone SA, Genova Diagnostics, Inc., Nutrigenomix Inc., The Unilever Group, XCode Life Sciences Private Limited, WellGen, Inc., Integrative Medicine Communications. Inc., Receptor Logic, Inc., and among other operators of nutragenomics.

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Opportunities for Market Participants for Nutragenomics.

Manufacturers operating in these fields could try to provide these tests at an affordable price. Manufacturers could try to use other techniques rather than blood and saliva for the nutragenomics analysis. Manufacturers could also focus on the time duration required for the analysis. Manufactures developing nutragenomics kits should concentrate on regions like Europe, Japan, and U.S. for the maximum purchase of the products such as kits used for their stringent and precise regulation of any food material. Integration of biological data set along with the different bioinformatics tools in nutragenomics could be used to develop a rapid interaction detection technique between food and genes as well as the interaction of nutrients with the health and disease. Manufacturers in nutragenomics could also create such kits and reagents that are user-friendly, and results could be obtained in less time than compared to other techniques being used. Nutragenomics could be used in calculating the amount of nutrient consumption in a particular area and also could determine the toxicity of any product that is used as an ingredient in manufacturing any food products that can hinder the human health and nutritional value.