FOR IMMEDIATE RELEASE

Bolton (October 12, 2014) - Analysts at Plate-Trader.com are predicting that the number plate 25 O could be set to smash the British record price paid for a number plate.

DVLA recently announced the list of registration numbers due to be auctioned off on its 25th Anniversary Auction in November at The Vale Resort, Hensol near Cardiff. Hidden in the middle of the lots is the number 25 O (i.e. the number 25 and the letter 'O') – quite fitting for the occasion. Aside from it's perfect timing, being just ahead of Christmas when many people are looking for something that bit special, this plate could be of major interest to the super wealthy say Plate Trader.

Firstly, Middle Eastern buyers are aware that in gulf countries, vehicle registrations made up of only numbers (i.e. no letters) are a symbol of wealth. They are only available at charitable auctions and are highly desirable. In fact, the world record of $7,000,000 was paid at one of these in 2008, for the number '1'.

Registrations containing the letter 'O' are arguably the nearest available to these plates in the UK. In short, 25 O looks like 250. Just a few weeks ago, a buyer paid a hammer price of £30,000 for the adjacent registration number 26 O (£38,960 after taxes). And that only represented the 20th highest amount for such a number, the record being £170,000 for 1 O in January 2009 (that’s £210,242 after tax, £243,924 with inflation). Incidentally, the DVLA record amount is for the similar1D number plate – £285,000 (£352,411 after tax, £408,868 after inflation) in March 2009. And that’s before One Direction were even thought of by the way!

Secondly, the world record price paid for a car at auction was set in just August 2014 at $38,115,000. The model was a Ferrari 250 GTO. (Ah the number 250 again!) In fact, 250 models have set six of the top ten car prices of all time. The UK’s Chris Evans is a well-known face that is familiar with this area and is also a dedicated fan of number plates too.

Number plates representing specific car models have previously seen relatively high prices at DVLA Auctions. 300 SL raised £55,000 in 1990 (£122,500 at today’s prices), as did 500 SL (£37,000 in 1989 = £88,228 now). In fact, this July, 650 S (coinciding with the high-end McLaren model) made £31,000 hammer price (£40,256 after fees).

If you put those facts together, 25 O is a short registration plate that looks like it's only made up of numbers, which screams wealth, and is the perfect plate for the most expensive model of car in the world! It's easy to see then, why Plate Trader think that this is a recipe for a record breaker!

Plate-Trader.com is a number plate website with a difference. They believe that buying or selling a number plate should be as easy as buying or selling a car and that buyers and sellers should be able to deal directly without middlemen taking a percentage of the sale price. For more details, please visit http://www.plate-trader.com/