As the demand for electronic gadgets continues to grow across India, investing in a trusted and established franchise is a smart move for aspiring entrepreneurs. From smartphones and laptops to smart TVs and wearables, the electronic gadgets market is booming in 2024, driven by digital transformation, tech-savvy consumers, and increased disposable income.
Whether you're looking to start your first venture or expand your retail presence, here are the top electronic gadget franchise brands to consider in 2024.
1. Croma (by Tata Group)
Croma is one of the most recognized names in India's electronic gadgets retail space. Backed by the Tata Group, it offers a wide range of products including mobile phones, laptops, home appliances, and accessories.
Why Choose Croma?
Strong brand credibility
Wide product variety and exclusive in-house brands
Robust supply chain and marketing support
Franchise Investment: ₹30–₹50 lakhs
Space Required: 1,000–2,000 sq. ft.
2. Reliance Digital
Reliance Digital, part of Reliance Retail, is a leader in the Indian electronics retail market. With a nationwide presence, it offers top-tier electronic gadgets from both Indian and international brands.
Key Highlights:
Extensive product categories
Aggressive marketing and brand recall
Excellent after-sales support systems
Franchise Investment: ₹25–₹40 lakhs
Space Required: 800–1,500 sq. ft.
3. Vijay Sales
Starting as a small electronics store in Mumbai, Vijay Sales has grown into a trusted retail chain offering premium electronic gadgets, appliances, and accessories.
Why It Stands Out:
Established presence in multiple Indian states
Strong customer loyalty
Competitive pricing and festive offers
Franchise Investment: ₹20–₹35 lakhs
Space Required: 800–1,200 sq. ft.