MarketsandMarkets’ research report,  "Augmented Reality and Virtual Reality Market by Offering (Hardware & Software), Device Type (HMD, HUD, Handheld Device, Gesture Tracking), Application (Enterprise, Consumer, Commercial, Healthcare, Automotive), and Geography - Global Forecast to 2023", the augmented reality (AR) and virtual reality (VR) market, the AR market is expected to grow from USD 11.14 Billion in 2018 to USD 60.55 Billion by 2023, at a CAGR of 40.29% between 2018 and 2023, whereas the VR market is expected to grow from USD 7.90 Billion in 2018 to USD 34.08 Billion by 2023, at a CAGR of 33.95% between 2018 and 2023. The increasing demand for AR devices in healthcare, growing demand for AR in retail and e-commerce, and rising investment in the augmented reality market are the major drivers for the augmented reality market. The high penetration of head-mounted displays in gaming and entertainment, huge investments in the VR market, advancement of technology and digitization, and availability of affordable VR devices are the major drivers of the VR market.

Highlights  

VRTECH Conference
ARVR 2019 Hits Conference at Hyatt Regency Pune 24th April!

Augmented Reality and Virtual Reality for various Enterprise functions such as Design, Manufacturing, Maintenance, Training and Marketing Strategists. Learning and sharing best practices using AR-VR as a decision support system aiding better designs, faster time to market and as immersive training tools offering simulations and scenarios in a secure, risk-free environment. About 200 functional visionaries, including CxO and their functional teams from various industry verticals including Automotive, Aerospace, Medical Equipment, Auto dealerships and many more...KNOW MORE

Head-up displays to witness high growth in the AR market during the forecast period
Consumer application to lead the augmented reality and virtual reality market
APAC expected to hold a major share of the augmented reality and virtual reality market during the forecast period
Major players in the augmented reality and virtual reality market are Sony (Japan), Oculus (US), Samsung (South Korea), Google (US), PTC (US), HTC (Taiwan), Microsoft (US), Wikitude (Austria), DAQRI (US), Zugara, (US), Blippar (UK), Osterhout Design Group (US), Magic Leap (US), Upskill (US), Continental (Germany), Visteon (US), Eon Reality (US), MAXST (South Korea) and Vuzix (US).
For more data, preview the report.

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