If you owned a dollar for each of the Web 2.0 marketing strategies available, you wouldn't even need online success! Web 2.0 or Social Media is transforming the internet marketing landscape practically by the day, and you need to add Web 2.0 marketing strategies in your armoury.

Social networking sites, particularly Facebook and Twitter at the time of creating, enjoy enormous traffic. But as we all know many users want to fritter their time away on pointless 'apps' or timewasting novelties. But don't let that put you down. These and other social media sites offer great opportunities to you, the sufferer online marketer.

Of all Web 2.0 marketing strategies, the one that will enable you to get the least money and the least friends is spamming work from home opportunities or 'bizopps'. Nobody in the social networking community is open to that. Think how you feel when that's done to you. So, just how do people build businesses using Social Media?

Well, 2 things. You can target community users who list themselves since entrepreneurs, business owners and such like. Then, once you've found these - by use of the search functions within Facebook and Myspace, as well as the use of Twellow. com for Twitter - you can send out them positive, uplifting content or 'tweets' along with a url to your capture page or blog. Your content should not talk about the link. That's what makes it not spamming. They click on just if they like your contribution.

What other Web 2.0 marketing strategies will assist? Firstly, it is well worth creating a blog, where you can regularly publish content - search engines love the constant updating and websites get well ranked as a result. Install Wordpress at Live journal. org - if your hosting service offers 'Fantastico' it really is a big help. Otherwise you might need to hire a coder that will help you, inexpensively.

Once you have a blog, you can 'claim' it from Technorati. com, and harness the power of other social bookmarking web sites like del-icio-us. com, digg. com and stumbleupon. com. These are great tools for creating multiple backlinks to your site. Nevertheless the way to get the best value from this is the same as for social networking sites. End up being real, add real content and give real value.

Should you be keen to write content, then some of the best Web 2.0 web-sites to contribute content to are Squidoo. com, Hubpages. com and Scribd. com. All of these give you the chance to in essence create a mini-website for your topic. You must make sure that when you compose content you must always optimize the content with your most important search phrase in the title and placed a few times in the text. Inside 500 words you could aim for 5 or 6 placements, for example.

Web 2.0 marketing strategies that involve content-writing - blogs and also submitting to the sites above - all require keyword and key phrase optimization if you want to rank in the search engines. It's probably best to have zero more than three keyword terms per piece, with the essential one in the title. You can also make that keyword term the web link text that you can place in the resource box at the bottom regarding any article. Linking back to your site via your key phrases is a good way to boost your page rank.
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