Businesses nowadays are more data-oriented. The significant decisions like launching a new product, increasing revenue, stopping non-selling products, etc. are taken by the management with the help of data. They do this, as data proves to a singular metric that helps in predicting the future. Besides, predictions that are developed with the help of data has never gone wrong. All of these reasons have made Business Analytics a profiling domain. Now, you might be wondering how one can enter in Business Analytics. The answer to this question is, by pursuing a PGDM in Business Analytics.

What is a PGDM in Business Analytics?

PGDM in Business Analytics is a full-time two-year postgraduation programme. It is designed to give students an end-to-end knowledge of all the aspects that are required to extract vital information from data. This information is then used to make crucial decisions that help in improving various business processes.

What are career prospects after PGDM in Business Analytics?

Being one of the emerging domain, Business Analytics offers a wide range of career options for students. Some of them are mentioned below-

Business Analyst

Business Analyst primarily acts as a bridge between IT and business. They use data analytics to understand every aspect of business in detail, determine requirements, and deliver data-driven recommendations. The average salary for a business analyst lies between INR 4 lacs to 7.5 lacs per annum in India.

Data Scientist

Data Scientist work involves extracting meaning from the unstructured data. To do this, they use various tools, methods, and machine learning. Along with it, they have to invest most of their time in the process of collecting, cleaning, and analyzing data. On average, a data scientist earns around 5 lacs to 10 lacs per annum in India.

Market Research Analyst

Market Research Analyst primary responsibilities include analyzing the market conditions, collecting data using surveys, performing analysis, and presenting their findings to the executives of the organization they work. In India, a market research analyst earns around 4 lacs to 6 lacs per annum.

Data Architect

A Data Architect is the head of the data infrastructure of an organization. They design, create and manage the complete data architecture. Along with it, they play a vital role in decisions related to gathering, storing, managing, and analyzing data. Data architects salary range starting from 8 lacs per annum, that can go up to 25 lacs in India.

Conclusion

The rise in technology adoption in every domain has created vast data. This data plays a vital role in the growth of an organization. All these factors have created a high demand for professional with expertise in business analytics. So, this is one of the best time to pursue a PGDM in Business Analytics form top PGDM Colleges in Pune, or elsewhere.