Transparency Market Research (TMR) provides key insights on the automotive touch screen market in its latest report titled “Automotive Touch Screen: Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2018 – 2026.” According to the report, rising demand for luxury vehicles is predicted to drive the automotive touch screen market during the forecast period. The demand for touch sensors in passenger vehicles is increasing gradually, owing to the rapid increase in demand for enhancement in sophistication and esthetic appeal of the vehicle and the same pattern is expected to follow during the forecast period.
Based on sales channel, the automotive touch screen market is split into two segments. Several automakers have touch sensors and touch screens incorporated in their vehicles. While several vehicle owners prefer to install touch sensor-based technologies from the aftermarket. On the basis of geographical perspective, the automotive touch sensor market is divided into five major regions. North America and Europe comprise countries with higher per capita income, well-developed road infrastructure, and hence, is projected to witness increased demand for vehicle sophistication. Consequently, the rate of adoption of advanced technologies is significantly higher across these two regions. Europe is a leading market for automotive touch sensor, followed by North America.
Prominent players operating in the global automotive touch screen market are included in this report to give a better competitive analysis and these are Continental AG, Robert Bosch GmbH, TouchNetix Limited, Neonode, Peratech Holdco Limited, Fujitsu Microelectronics Europe GmbH, and Nissha Co., Ltd. Touch sensors are being widely employed in the automotive industry. Increasing demand for advanced vehicle technologies across China and other countries in Asia Pacific and the availability of electronic components at lower prices in China, are likely to offer lucrative opportunities for key market players operating in the global automotive touch sensor market.
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