It won’t be an exaggeration to say most entrepreneurs see the world through rose tinted glasses. Afflicted with an ‘optimism bias’, they feel that the glass is half full and disaster is something that happens to other people. For them, the success recipe lies in the form of having a great idea to move the world, a great team to support it and a good execution to boot. Especially in this day and age, anyone with an idea can become an entrepreneur, sitting from any corner of the world, dreaming of the changes they are making in the world. What these entrepreneurs don’t understand is that the business world is extremely fickle and to survive in this chaotic and competitive world, you need to actively ensure that you have everything in place. Without a proper diktat for disaster management, it is as easy to go out of business as it is to start one. You may be very careful about your financial documents and safekeeping them but if your IT assets are exposed, you may never be able to recover from a disaster. A business continuity plan can help safeguard your IT assets and put you back in business in case of a calamity.

What is a Business continuity Plan?

In simple terms, a business continuity plan is about anticipating a crisis that could affect a business and planning in advance for it so that the business could continue to operate even in case of emergency. It sounds so morose and is kind of a killjoy especially when one is riding high on the clouds of the exhilaration of having a business. After all, who wants to think about a business closure? It is akin to thinking of death on one’s birthday. However, disasters and emergencies don’t discriminate and can affect any organization including yours. Any calamity from earthquake, hurricane, Tsunami, floods, fire and accidents can cause business disruptions and impact your business adversely at various levels, especially your IT assets. All incidents, small or big can impact your business and profitability and sometimes even force you out of business if you don’t have a proper business continuity plan in place.

No matter how morbid it sounds, the best strategy is to have a business continuity to keep your company afloat in the wake of a disruptive event. It not only saves you from going out of business, a quick recovery can put you on the path ahead of your competitors.
Organization, large and small needs to have an actionable plan to ensure business continuity. With a proper business continuity plan, you can ensure that you don’t lose data, revenues and your customers.
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