Household, Industrial & Institutional (HII) Cleaning Market, by Product Type (General Purpose Cleaners, Disinfectants and Sanitizers, Laundry Care Products, Vehicle Wash Products, Surface Cleaner, Glass Cleaner, Toilet Bowl Cleaner, and Other Product Types), Raw Material (Chlor-alkali, Surfactants, Solvents, Phosphates, Acids, Biocides, and Other Raw Materials), Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Online Retail Stores, and Other Distribution Channels), Market Type (Household, Commercial and Manufacturing) and region (North America, Europe, Asia-Pacific, Middle East and Africa and South America).
Household, Industrial & Institutional (HII) Cleaning Market Overview
The Household, Industrial & Institutional (HII) Cleaning market size was estimated at USD 109.32 billion in 2023 and is projected to reach USD 147.28 billion in 2030 at a CAGR of 4.35% during the forecast period 2023-2030.
Household, industrial and institutional cleaning refers to different types of cleaning activities carried out in various settings. Household cleaning refers to the regular cleaning tasks performed within a residential setting. This includes cleaning activities in homes, apartments, or other places where people live. Household cleaning tasks typically involve cleaning and maintenance of living spaces, such as bedrooms, bathrooms, kitchens, living rooms and, common areas. Common household cleaning activities include dusting, vacuuming, mopping floors, cleaning windows, disinfecting surfaces, and tidying up spaces.
Industrial cleaning involves cleaning activities in industrial or manufacturing settings. These settings often have larger, more complex cleaning requirements due to the presence of heavy machinery, industrial equipment, and specialized workspaces. Industrial cleaning may involve tasks such as cleaning production floors, removing industrial residues, degreasing equipment, and maintaining machinery. This type of cleaning often requires specialized equipment, tools, and trained personnel to handle industrial-scale cleaning challenges safely and efficiently.
Institutional cleaning refers to cleaning activities in public and private institutions, such as schools, hospitals, offices, government buildings, and other non-industrial settings. The cleaning requirements in these institutions may vary depending on the specific facility and its usage. Institutional cleaning typically includes general cleaning and maintenance of public areas, restrooms, offices, classrooms, patient rooms (in hospitals), and other communal spaces. The focus is on creating a clean and hygienic environment for staff, students, patients, or visitors.
Each type of cleaning involves different technique, cleaning agents, and considerations based on the specific environment and level of cleanliness required. Professional cleaning companies or in-house cleaning staff are often responsible for carrying out these cleaning tasks, ensuring that homes, industries, and institutions maintain a clean and safe environment for residents, workers, or visitors.
The market is segmented based on product type into general purpose cleaners, disinfectants and sanitizers, laundry care products, and vehicle wash products, surface cleaner, glass cleaner, toilet bowl cleaner, and other product types, based on raw material into chlor-alkali, surfactants, solvents, phosphates, acids, biocides, and other raw materials, based on distribution channel into supermarkets/hypermarkets, convenience stores, online retail stores, and other distribution channels, based on market type into household, commercial and manufacturing and based on region into North America, Europe, Asia-Pacific, Middle East and Africa and South America. The growth of the market is being driven by factors such as increasing awareness of the importance of sanitation and hygiene, rising demand for eco-friendly and sustainable cleaning products and growing demand from the healthcare, foodservice, and manufacturing industry.
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The COVID-19 pandemic has had a considerable impact on the household, industrial and institutional cleaning market. The pandemic led to an increase in the demand for cleaning products, as people became more aware of the importance of hygiene and sanitation. This led to shortages in cleaning products in some cases.
Delvens Industry Expert's Standpoint
The Household, Industrial & Institutional (HII) Cleaning Market is expected to grow during the forecast period. This growth can be attributed to factors such as increasing awareness of the importance of hygiene and sanitation, rising demand for eco-friendly and sustainable cleaning products and growing demand from healthcare, foodservice and manufacturing industries.
Key Findings
• Based on product type, the market is segmented into general purpose cleaners, disinfectants and sanitizers, laundry care products, and vehicle wash products, surface cleaner, glass cleaner, toilet bowl cleaner, and other product types. The general-purpose cleaners dominated the market in this segment. Products in this segment are mainly used as ware-wash, floor cleaners, etc., at hospitals, hotels, and offices. As cleanliness is a factor that has the highest importance in hospitals and healthcare, growth of the healthcare industry is in turn aiding the growth of this segment in the market.
• Based on raw material, the market is segmented into chlor-alkali, surfactants, solvents, phosphates, acids, biocides, and other raw materials. The surfactants dominated the market in this segment. This can be attributed to the widespread usage of surfactants as an ingredient with many different formulations in the industrial cleaning chemicals.
• Based on distribution channel, the market is segmented into supermarkets/hypermarkets, convenience stores, online retail stores, and other distribution channels. The supermarkets/hypermarkets dominated the market in this segment as they offer a wide variety of cleaning products at competitive prices.
• Based on market type, the market is bifurcated into household, commercial and manufacturing. The commercial segment dominated the market in this segment due to the increasing demand for cleaning products in commercial settings such as hospitals, schools and offices.
• The market is also divided into various regions such as North America, Europe, Asia-Pacific, South America, and Middle East and Africa. Asia Pacific is estimated to account for the largest market share during the forecast period due to growing population and increasing urbanization in the region.
Household, Industrial & Institutional (HII) Cleaning Market Regional Analysis
Asia Pacific to Dominate the Market
• Asia Pacific is estimated to account for the largest market share during the forecast period. This is due to the growing population and increasing urbanization in the region.
• China is the largest market for cleaning products within the region which can be attributed to high population, rising number of industrial and manufacturing plants and increasing number of commercial establishments within the country.
Household, Industrial & Institutional (HII) Cleaning Market Competitive Landscape
• 3M
• Akzo Nobel NV
• Albemarle Corporation
• BASF SE
• Clariant
• Croda International PLC
• Diversey Holdings Ltd
• Eastman Chemical Company
• Henkel AG & Co. KGaA
• Huntsman International LLC
• LANXESS
• National Chemical Laboratories Inc.
• Nouryon
• Procter & Gamble
• Reckitt Benckiser Group PLC
• Solvay
• Spartan Chemical Company Inc.
• Stepan Company
• WM Barr
• Westlake Chemical Corporation
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Household, Industrial & Institutional (HII) Cleaning Market Recent Developments
• In 2022, BASF launched its latest solutions, including Lavergy, Tinopal CBS X optical brightener, SokalanSR 400 A, and others at SEPAWA in Berlin. The products find applications in the home care, industrial and institutional cleaning, and personal care markets at the event.
• In 2022, J.R. Watkins launched their clean and powerful Foaming Dish Soap in select Target stores in Califonia. The soap is formulated with plant-derived cleansing agents such as coconut and is hypoallergenic, dermatologically tested, and free of sulfates, parabens, and triclosan. The formula is also free of petroleum-based and sulfate cleansing.
Reasons to Acquire in the Household, Industrial & Institutional (HII) Cleaning Market
• Increase your understanding of the market for identifying the most suitable strategies and decisions based on sales or revenue fluctuations in terms of volume and value, distribution chain analysis, market trends, and factors.
• Gain authentic and granular data access for the Household, Industrial & Institutional (HII) Cleaning Market to understand the trends and the factors involved in changing market situations.
• Qualitative and quantitative data utilization to discover arrays of future growth from the market trends of leaders to market visionaries and then recognize the significant areas to compete in the future.
• In-depth analysis of the changing trends of the market by visualizing the historic and forecast year growth patterns.
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