When it comes to buying diamonds, people have more options than ever. Apart from traditional jewellers, you can now shop from online stores. Whether you are buying diamond jewellery in Brisbane online or in person, it is essential to keep a few things in mind so that you can buy diamonds with confidence.

Research is the key

Just like other valuable things, you should start by researching all the available options. Before looking for some good jewellery stores in Brisbane, both online and brick and mortar, you need to educate yourself about the 4Cs and different qualities of diamonds. Once you determine your budget and which diamond qualities are important to you, your diamond purchase will be easier.

Be specific

For online shopping, buyers should know exactly what they are buying. This rule is applied to diamond shopping as well. Some sites provide all the details along with carat weight, colour, and clarity of the stone. So, if you want to ensure that you know the value of the stone you are going to purchase, it is essential to focus on its 4Cs (carat, clarity, colour, and cut), not a range.

Look for a grading report

Whether you are buying a diamond online or from a retailer, you should ask them to provide an independent grading report that includes an unbiased analysis of the diamond’s quality. The value of a diamond is mostly determined by its quality. Therefore, a third-party assessment of the diamond’s 4Cs will help you understand its quality.

Know the seller

Once you have verified the grading reports and other specifications about the diamond that is right for you, you need to check a few things about the company you are considering buying from. Read reviews and talk to friends as they may have insights on the reputation of the jeweller. When shopping online, you should always choose a secure transaction option from the merchant. Moreover, don’t forget to inquire about their shipping process and flexible return policy.

Physically View the diamond

Be aware of some online shops that offer diamonds that are closely identical on a grading report – same cut, clarity or colour grades. But when you view in person, you may find some differences. Ultimately, the best way to determine whether it is right for you or not, you should check the diamond with your own eyes.