Channelling the ideas
Many employees are enthusiastic about both their own jobs and the company where they work. This enthusiasm, properly channelled, can result in some really good ideas for introducing new products – and such innovations can become best-sellers.

One of the downsides for the production manager, the designers and the packaging team can be the constraints of staying within a fairly tight budget for these prototypes. No matter how brilliant the new idea is, it is unlikely that the company will want to invest large sums in designing and developing new packaging and labelling until its popularity has been proven.

Sub-contracting the packaging and label printing to an outside company can be very expensive, which is where QuickLabel Systems comes in. Their very versatile Kiaro! range of in-house colour label printers, at www.quicklabel.co.uk, connects to your company computer and can print off just one customised label, if required, for your new prototype. It would therefore be possible, for instance, to print a “one-off” label in two or three different colour options, or with different images or fonts to enable some market research to determine which label printing design is the most popular.

The Kiaro! range of label printers
QuickLabel Systems’ wide experience with many different manufacturing needs has led them to develop a Kiaro! to suit all label printing needs. The range includes:

• The Kiaro! 50 compact label printer, for small labels or small spaces.
• The Kiaro! 200 wide format printer, for bigger jobs.
• The Kiaro! D for the type of durable labels needed for GHS compliance.
• The Kiaro! digital label printer – the founding father of the Kiaro! family, which ensures that fast label printing never comes at the expense of quality.

This means that when your staff team have come up with a brilliant idea, you don’t have to worry about the labelling costs when you test out the prototypes. You can simply ensure that all the other requirements of branding, trademarking, setting up the supply chain, marketing and training staff in the production of the new item are dealt with, secure in the knowledge that your favourite label printer will do everything else.