KHIHO is a Korean brand specializing in shoes and bags, launched in March 2022. Built on years of expertise in successfully managing various brands, it focuses on delivering stylish designs at reasonable price points.
The slogan of KHIHO, "A SYMBOL FOR YOUR TASTE," reflects its philosophy of respecting individual preferences and tastes. The brand offers practical yet trendy items, combining modern sensibilities with unique designs.
Its primary sales channels include online platforms such as 29CM and Musinsa, as well as its own online and offline stores. Through collaborations and promotions with various brands, KHIHO continues to solidify its position in the market.


We are operating a brand called KHIHO, focused on shoes and bags. Drawing on years of expertise in successfully leading various other brands, we launched KHIHO, a high-sensitivity brand at a more reasonable price point, in March 2022.
KHIHO embodies the slogan "A SYMBOL FOR YOUR TASTE," emphasizing respect for individual preferences. The brand aims to present practical yet trendy items.
Through continuous collaborations and promotions with various brands, as well as its primary channels such as 29CM, Musinsa, and its own online and offline stores, KHIHO is steadily solidifying its position in the market.