The research report titled MarTech Market has recently been added by Absolute Markets Insights to its massive database which offers a lucid understanding of various business aspects of the MarTech market. The market report has been studied by means of primary and secondary research techniques. The report also covers the extensive data of historical records, existing scenarios, and future market growth prospects. Additionally, the report also offers SWOT analysis to discover market propellers and restraints of the businesses. The report also offers a holistic snapshot of the competitive landscape which helps to differentiate the competition at global and national level. In order to discover the risks and challenges faced by businesses, several types of business model have been examined.

Top Key Players includes in this report: Adobe, Agent3, Artesian Solutions, Ltd., Brandworkz Ltd., BrightTALK, Concep, Cyance, dotdigital EMEA Limited, Episerver (Idio), Force24, Growth Intelligence (Pelucid Ltd), Lead Forensics, NextRoll, Inc., Oracle, Salesforce.com, SALESmanago, Spotler UK, ZEOTAP, amongst other market participants.

Browse the Full Information of this report: https://www.industryglobalnews24.com/find-out-what-are-the-important-factors-boosting-the-demand-of-europe-martech-market-2021-2029-a-report-by-absolute-markets-insights

Key Findings of the Report:

The European MarTech market was valued at US$ 35798.94 Mn in 2020 and is projected to grow at a CAGR of 16.4% over the forecast period. Increasing demand for personalized marketing solutions amongst enterprises, coupled with the proliferation of smart devices that is bringing more users online, thereby leading to a growth in usable data, is expected to drive the growth of the MarTech market in the coming years. By 2030, the market is expected to be worth US$ 139476.43+ Mn.
Based on countries present in Europe, Germany accounted for the highest revenue in 2020. Rising demand for technology-driven marketing amongst the companies in Germany, especially the retail, and the banking, financial services and insurance sector, contributed heavily towards the 32.92% of the market share of Germany in the Europe MarTech market. However, the UK is expected to show the highest growth during the forecast years in the Europe MarTech market, with an expected CAGR of 17.9%.
Solutions segmented accounted for the highest revenue share in 2020. The rising demand for data-driven marketing solutions and software, especially cloud-based marketing technology tools, is a major reason for the larger share of solutions segment in the Europe MarTech market.
Europe MarTech Market:

By Offering

Solutions
Services
By Deployment

On-Premise
Cloud-based
By Application

Advertising and Promotion
Display and Programmatic Advertising
Search and Social Advertising
Native Advertising
Others
Content and Experience
Email Marketing
Interactive Content Marketing
Optimization, Personalization and Testing
Digital Asset Management and Marketing Resource Management (MRM and DAM)
Product Information System
Search Engine Optimization (SEO)
Marketing Automation
Web Experience Management
Others
Social and Customer Relationships
Call Analytics
Account-based Marketing
Webinars and Other Events
Social Media Monitoring
Loyalty and Referrals
Influencer Marketing
Reputation Management
CRM Systems
Chatbots
Commerce and Sales
Proximity and IoT Marketing
Channel Partner and Local Marketing
Sales Automation
Affiliate Marketing
E-commerce Marketing
Others
Data Analytics
Customer Data Platform
Compliance and Privacy
Marketing Analytics
Others
Other Applications (Roadmap Software, Budgeting and Finance etc.)
By Platform

Mobile
Web
By Organization Size

Small and Medium Enterprises
Large Enterprises
By Technology

Artificial Intelligence
Machine Learning
Augmented Reality and Virtual Reality
Internet of Things (IoT)
Others
By End Use Industry

Healthcare and Pharmaceuticals
Banking, Financial Services and Insurance
Information Technology and Telecommunications
Government
Education
Media and Entertainment
Retail & Consumer Goods
Travel and Hospitality
Transportation and Logistics
Manufacturing & Automotive
Food and Beverage
Others
By Region

North America
Europe
Asia Pacific
Middle East and Africa
Latin America
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