What is digital marketing?
Digital marketing is the marketing of goods and services through digital technologies. Like the internet, social media, mobile device, search engines and other digital channel that helps reach the consumer present globally & worldwide.
Types of digital marketing?
• Search engine optimization
• Affiliated and influencer marketing
• Audio and video Content marketing
• social media marketing (YouTube, Facebook, Instagram, link din, etc)
• Email marketing
• Content marketing
Advantages of digital marketing
• increases global and local reach
• Effective targeting (improved quality & Quantity leads )
• Increases results-oriented marketing
• Low Cost-effective promotion and marketing
• Variety in digital marketing strategies
• Multiple content types
( Blogs, podcasts, E-books, visual content, social media post, infographics, etc .)
• Increased engagement on the internet
• Speed and 24/7 the availability on internet
• Analytics and optimization
• Adapted to the situation as per the target audience
(Factors like gender, age, location, interests, and education)

Scope of digital marketing
In digital marketing, lots of scops are available, in today’s era (everywhere, everyone) is present on the internet and social media. everyone wants their product and service promoted on social platforms.
• Digital marketing manager
• SEO specialist
• Content marketer
• Email marketer
• Start your agency
• Start your freelancing service
• Become a professional blogger
• Search engine marketers
• Earn with affiliated marketing
• Become youtuber
• Scop as a trainer

Why join our institute today?
Training Institute Pune (TIP by Optimized Infotech) is one of the Best and oldest Training institutes in Pune & Pimpri-Chinchwad for Digital Marketing & Other IT Professional Training. We offer Digital Marketing Courses in Pune with Internship & Google Certification at Five Different Locations in Pune. TIP is a Leading Digital Marketing course-providing training institute in Pune since 2011 with 100% Practically oriented training programs and live projects with 100% job placement. Get trained from Industry Experts & Certified Trainers.

Contact details
: 8007777243 | 8007122500
: [email protected]