Rockville, ON, August 27, 2013 -- Changes in consumer behaviours and technology have caused entrepreneurs to face overwhelming challenges when it comes to marketing their products and services. With response rates plummeting from typical media buys, it has become essential to find effective and affordable ways to connect with the customer at the right time. Text Message Marketing has been proven to be the strongest solution to this problem, but businesses are hesitant based on a lack of knowledge of how to use the technology properly, and a lack of an effective strategy.

THE TEXT MESSAGE MARKETING HANDBOOK solves all of these problems by providing concise answers to questions such as:

• Why businesses should market with Text Messages?
• What best practices do businesses need to follow to market effectively?
• What are the industry terms that need to be understood?
• How does the technology work?
• How to get people to subscribe to my campaigns?
• How to write successful marketing text messages?
• How are other businesses using text message marketing to succeed?

This handbook is sure to stay on the desk of the entrepreneur that intends to succeed at text message marketing.

About Peter Townshend:
Peter Townshend has spent his entire career in the trenches working with entrepreneurs. Throughout his career, Peter’s specialty has been walking into challenging situations and creating rapid positive change. Frustrated with how the new technologies have caused businesses to be slow to adapt, Peter has committed to becoming the catalyst for his clients growth in Mobile Marketing and a guide for change.

THE TEXT MESSAGE MARKETING HANDBOOK

A Resource Guide for Entrepreneurs
By Peter E. Townshend
September, 2013, 127 pages $16.95

For more information about THE TEXT MESSAGE MARKETING HANDBOOK, please visit http://www.townshendconsulting.com or contact Peter at 613-340-3247.

Contact:
Peter Townshend
Townshend Consulting
777 Comstock Crescent
Brockville, ON K6V 6C9
613-340-3247
[email protected]
http://www.townshendconsulting.com