According to the new market research report “North America Probiotic (Nutraceuticals) Market By Application (Functional food, Functional Beverages, Animal Feed, Dietary Supplements, Personal care ) and By Geography- Trends and Forecast upto 2019”, is projected to grow from $403.04 million in 2013 to $584.07 million by 2019, at a CAGR of 7.7% from 2014 to 2019.

Browse through the TOC of North America Probiotic (Nutraceuticals) Marketfor an analysis of industry trends, segments & forecasts.

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North America has remarkable growth potential in the field of probiotics because of the high level of consumption of supplements and dairy products. Additionally, increasing concerns about preventive healthcare is driving the market growth. In the U.S. alone, more than 70 million adults suffer from digestive problems caused by poor consumption habits, high usage of additives for processing food, and a high rate of antibiotics intake. Awareness about the benefits offered by probiotics and increasing spending power of consumers are the key drivers of the probiotics industry in this region.

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The U.S. is the largest probiotics market in North America, and as of 2014, contributed a major share of around 58% to it. In the North American market, there are five major players: Groupe Danone (France), Chr. Hansen (Denmark), DuPont (U.S.), Lallemand Health Solutions (Canada), and Yakult Honsha Co. Ltd. (Japan). Groupe Danone is the major player with a share of 13.43%, followed by Chr. Hansen with a share of 10.63%.

The probiotics market is segmented and projected on the basis of applications such as functional foods, functional beverages, dietary supplements, animal nutrition, and personal care. Functional foods is the most preferred application of probiotics. The market is further segmented and forecasted on the basis of major countries, such as the U.S., Canada, and Mexico.

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This report also comprises market share, supply chain, and value chain analyses, and market metrics such as drivers and restraints. In addition, it also presents a country-level competitive landscape and company profiles of key players.

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