Pune, India – Aguante, a proudly homegrown activewear brand born in the heart of Pune, is making waves across India’s fitness and fashion landscapes. Founded in March 2018, Aguante – derived from the Spanish word meaning “endurance” – is driven by a singular purpose: to empower people to reach their fitness goals with confidence, comfort, and style.

Rooted in the belief that fitness is not just a destination but a journey of persistence and power, Aguante delivers high-quality, performance-driven activewear designed for real athletes, everyday movers, and anyone who embraces an active lifestyle.

“We built Aguante for those who push limits – the early risers, the marathoners, the yogis, the gym warriors,” says [Manoj Thakur], Founder of Aguante. “Our mission is to create apparel that helps people feel confident, supported, and inspired every time they move.”

With a wide range of performance wear including running shorts, half tights, singlets, tank tops, and moisture-wicking t-shirts, Aguante is known for its:

Premium quality fabrics engineered for Indian weather conditions

Athlete-approved designs that are breathable, flexible, and stylish

Innovation-led features like mesh panelling, anti-static finishes, and reflective detailing

Fit-for-purpose construction with zero chafing, sweat-wicking technology, and optimal support

Whether you’re crushing a 10K run or flowing through a yoga session, Aguante combines form and function seamlessly – empowering you to go further, faster, and stronger.

As a Pune-based brand, Aguante also stays deeply connected to the local fitness community through events, athlete collaborations, and community-driven campaigns that celebrate movement in all forms.

About Aguante
Founded in 2018 in Pune, India, Aguante is an athlete-inspired sportswear and activewear brand designed for performance, comfort, and everyday endurance. Aguante aims to provide premium yet accessible gear to support every individual’s fitness journey — whether on the road, at the gym, or in daily life.

Explore more at www.aguante.in
Follow us on Instagram: @aguante.in

Media Contact:
📍Website: https://aguante.in/
📩 [[email protected]]
📞 [(+91) 77570 49944]
📍 Pune, India