News by Tag: Retargeting

Here's why you should use a retargeting software for your eCommerce business
Do you own an eCommerce business? How do you entice prospects who are interested in your products to return to your website and complete a purchase? If you never used a retargeting software to engage your visitors, you should!

May 7, 2018

4 Best Use Cases Where Email Retargeting Shines
Even if you may think that email is an old-school form of communication, according to a recent study performed by ExactTarget, email is the most popular channel for receiving promotional messages.

September 5, 2016

Email Retargeting Best Practices For Marketers
77% of internet users prefer email messages over any other form of communication because it allows them a certain degree of freedom. However, even though people open their e-mails, very few read the content or click on the link.

June 23, 2016

Why you need to use a cart abandonment email
A study published by Baymard Institute says that 67.75% of users leave their shopping cart behind. This number is very frustrating for online store owners because they invest a lot of time, money and effort to get those people on their website.

April 15, 2016

5 Must-know tips for Email A/B Testing
Nowadays [url=]email marketing[/url] became a very important part of any marketing strategy and that’s why you should continue optimizing and testing it.

August 27, 2015

Why retargeting is a cheap way to advertise
Retargeting is considered a very powerful and also a very cheap advertising strategy by advertisers. Studies show that a buyer needs to make a connection with your brand at least 4 times before he decides to purchase something from you.

July 30, 2015

How retargeting increases email marketing efficiency
A lot of marketers who applied email marketing strategies that didn’t work thought that the email era is long gone. But then they found retargeting that has given this department a whole new meaning.

June 22, 2015