What you should know before taking your business online?


Posted May 25, 2020 by unnisayone

Quite possibly we are at the most apt time to move to eCommerce, it will help retailers to make up for the lost business, and also a great opportunity to use the best of the possibilities of eCommerce.

 
Brick & Mortar shops have been the way of doing business since forever, the traditions and familiarity attached to it is the prime reason that makes retailers hesitant to switch to the online mode of business or do both in tandem. But the current pandemic has made them think for options beyond the traditional means and guess what all the answers lead to an online store.


eCommerce gives you the luxury to do your business from anywhere in the world, even when you are on vacation. It frees you from the time and effort of traveling and spending your business hours at a particular place. This allows you more time to take care of the more important aspects of your business. Any place can be your office and all that you will need is uninterrupted wifi and a laptop.

A business that runs 24/7 and 7 days a week, generates revenue 24/7. This holds particularly important in today's time, brick and mortar shops are getting closed or unable to operate due to the pandemic. Devise a smart and potent marketing strategy so that there's a steady stream of traffic to your web-store and make money even when you are sleeping.

The number of online buyers on the internet is going to be 2.05 billion by the end of 2021, and it is an online store from where you can cater to these potential customers without any restrictions of physical boundaries. And the web-traffic is going to increase only in the coming days, with more than 5.1 billion mobile users i.e 67% of the entire world's population uses a mobile, and more of these people are going to indulge in mobile shopping. This creates an endless opportunity for online retailers to tap and gain customers and businesses. And we have the technology around us, that can help retailers make sense of all the user data that gets generated when users, search about a particular product, read, watch or engage in a certain way. Retailers can use this data to help

This goes for why you should move your business online, but...

How will I move my business to an online store?

There are a lot of ways to sell online with their pros and cons.

You can sell online through Amazon or eBay, but this has its pros and cons. You get access to a community of returning customers that you can access. Also, it's a good platform to test your products, how well they are received. But on the flip side, these platforms charge a part of your profit margin as commission for each sale. And the efficiency with which you can market your products to your target customers in your independent online store, it's not possible with these existing gateways. And in the long-run, it stops you from creating a niche of yours and you end up being one of the thousands of sellers on this giant marketplace.

With platforms like Shopify and BigCommerce, setting up your website is pretty easy and is becoming popular these days, due to the ease with which a person can start an online store. It is a good platform for someone who is new to eCommerce and wants to do business without doing a major investment. Most of these platforms are subscription-based and the tools and resources you use are based on how much you pay on a monthly or yearly basis. So, unless you opt for a premium subscription model, you only get a handful of basic tools to run your business.

GoShop7 is an excellent and easy way to set up your online business at a very reasonable one-time cost. Unlike dropshipping platforms, you own the name and domain and enjoy all tools that you need to manage your business unlike in the subscription model. You can customize the themes and catalogs that identify with the image of your brand. This model helps you in creating a recurring customer base, by employing the strategy and marketing techniques that suit best for your business. And one of the biggest advantages of owning a domain as in the case of Goshop7 is you will have all the freedom and room to the influx of technology into your online business. For example, if you wish to use Artificial Intelligence to create a marketing strategy based on data-driven user data, it's best to embed such a tool when you own the domain.

It would be an understatement to say that we are witnessing unprecedented times, the ongoing pandemic situation has made businesses and enterprises to re-think their operating strategy, future goals, and how they want to do business. Unable to do business, Brick and mortar shops are moving their business online and already competitive and crowded online retail space, just became edgier. But technology can still give your business a cut above the rest, with tools that make your business faster and more customer-centric it not only helps your business survive the pandemic but also beat the competition. And to sum it up, setting up your business online is relatively easier than the traditional ways, and it needs less investment when going for options like Gshop7, and you will have all the tools in your direction that are totally in your control to make your online business a success - and the best time to do it is NOW!
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Issued By unni mohan
Phone 7077710038
Business Address 1335 Main St. Suite 108
St. Helena, California 94574, U.S.A
Country United States
Categories Internet , Software , Technology
Tags e commerce , mobile app , online business , online shopping , shopping online , web app , website
Last Updated May 25, 2020