The leading retail shopping brand Super99.in is currently on a rapid expansion spree and aims to take it presence to different parts of the country. The New Delhi-based company has now opened a new swanky retail store in Bangalore, Karnataka, thereby making a foray into the southern parts of India for the first time. This branch is the fourth to be opened in the last two months, with earlier ones being in Surat, Pune and Silliguri.

The new store in the “Garden City of India” will give people a taste of retail shopping and make them experience the joy of real shopping. With this launch, the company now has a total of more than 35 stores spread across different corners of India and it even plans to take its presence to more markets in the coming months, which is great news for shoppers.

The company already has a solid presence in northern, western and eastern parts of India. This Bengaluru one will help it establish the reach to all corners of the country. So far, its stores have been a big hit with locals, no matter where it’s located, which bodes well for an industry facing stiff competition from online shoppers.

This kind of aggressive expansion for a company that was only set up in 2007 clearly shows that buyers care for only value and price, and retail shopping is delivering both in ample amount. Further, Super99 has so far opened branches at strategic locations to take the reach of retail shopping to markets worth exploring.

The company, which was previously known as Store99, has grown at a rapid rate in its decade-long journey, and it amply justifies being among the pioneers of retail shopping in India. It stores are delivering value and bringing more people out to shops, which is definitely a great achievement.

By now, Super99 has covered many states and towns across India and it plans to take it footprints to more markets in the near future. Its presence so far is in places like Rajasthan, Ghaziabad, Meerut, Muzaffar Nagar, Moradabad, Uttrakhand, Bareilly, Haridwar, Punjab, Dehradun, Mohali, Kotkapura, Kanpur, Allahabad, Indore and Varanasi. No other player in the retail shopping segment has grown at such a spectacular rate and this sumps up the picture for the company.

The award-winning and multi-lingual MD of Super99, Mr. Yusuf Javed is extremely confident of breaking the ceiling. “We’re happy to take our unique concept of shopping to more people, more markets and deliver value to all consumers. The response has been amazing and this gives us an added incentive to look for expansion and cater to customers in the best way.

“We plan to have stores in every major city within the next 6 months. We strive to be the leader of the domain and we are putting resources in the right direction.” Clearly, the company looks to have set a high goal for it and its rapid growth suggests that it’s capable of meeting any targets with ease.

It would be safe to say that Super99 has contributed a great deal in bringing retail shopping revolution in a country that was once slowly shifting towards online mode of shopping. The company has leveraged technology and ethics of conventional shopping to reach out to the shoppers from across societies and hues.

At present, it has made available products in categories like Kitchen & Dining, Health & Beauty, Home accessories, Gifts & Decor, Food & Beverage, Toys & Games, Stationery, Bathroom, Ready to Wear and much more. Shoppers can first visit the website, check out offers and discounts and then locate a nearby store to make the real purchase.

With huge potential in retail shopping yet to be tapped into, it’s definitely a good decision for Super99 to solidify its base and take a lead.