According to Goldstein Research, global smart TV market is expected to reach USD 290.8 billion by 2025, growing at a CAGR of 4.71% over the forecast period 2017-2025. High personal disposable income of the people for consumer electronics and their shifting preference towards smart environment (homes and offices) are majorly driving the growth of the market. Global smart TV market segmentation has been done on the basis of display type, resolution type, screen size, distribution channel, end user and geography. Based on screen type, Flat screen smart TV segment accounted for largest market share of 57.7% in 2017, due to its lower price and high demand majorly among the middle income group of people leading high sales volume globally. Global smart TV market is largely dominated by North America with a market share of 23.4% in 2017, followed by Asia-Pacific region. APAC has highest number of top players manufacturing smart TV such as Samsung and Sony.
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Market Segmentation
On the basis of our in-depth analysis, Global Smart TV Market can be segmented as follows:
By Screen Type
• Flat Screen
• Curved Screen
By Display Type
• LCD (Liquid Crystal Display)
• LED (Light Emitting Diodes)
• Plasma
• OLED TV Market(Organic Light Emitting Diode)
• QLED (Quantum Dot LED)
By Resolution Type
• 4K UHD TV
• HDTV
• Full HD TV
• 8K TV
By Screen Size
• Below 32 inches
• 32 to 45 inches
• 46 to 55 inches
• 56 to 65 inches
• Above 65 inches
By Distribution Channel
• Online
• Offline
By End-User
• Residential
• Commercial
• Industrial
By Region
• North America (US, Canada) {Market Share (%), Market Size (USD Billion, Adoption Rate (%)}
• Europe (UK, France, Italy, Germany, Spain, Hungary, Sweden, Russia, Poland and Rest of Europe) {Market Share (%), Market Size (USD Billion), Adoption Rate (%)}
• Middle East and Africa (GCC Countries, North Africa, South Africa and Rest of Middle East & Africa) {Market Share (%), Market Size (USD Billion), Adoption Rate (%)}
• Latin America (Brazil, Mexico and Rest of Latin America) {Market Share (%), Market Size (USD Billion), Adoption Rate (%)}
• Asia Pacific (China Smart TV Market , Japan Smart TV Market, India Smart TV Market, Singapore, South Korea, Australia, New Zealand and Rest of Asia-Pacific) {Market Share (%), Market Size (USD Billion), Adoption Rate (%)}
“Global Smart TV Market Outlook 2025” contains detailed overview of the global smart TV market. On the basis of our in-depth analysis, market can be segmented in terms of market segmentation by display type, resolution type, screen size, distribution channel and end user.
Further, for the in-depth analysis, Global Smart TV Market Report encompasses the industry growth drivers, market challenges, risk analysis, market attractiveness, BPS (Base Point Scale) analysis, Porter’s five force model and SWOT analysis. This market research report also includes competitive outlook of some of the major players profiling of companies such as Sony, Samsung, LG Electronics, Panasonic, Koninklijke Philips N.V., Haier Consumer Electronics Group, Vizio, Hong Kong Skyworth Digital Holdings, Logitech International, Onida Electronics, Toshiba, Videocon, Hitachi, Ltd., Hisense, TCL, etc. The company profiles include business strategy, geographical revenue distribution, major information of the companies which encompasses business outlook, products, services and industries catered, financial analysis of the company and recent developments. Overall, the report represents the global smart TV market trends along with market forecast that will help industry consultants, technology providers, existing players searching for expansion opportunities, new players searching possibilities and other stakeholders to align their market centric strategies according to the ongoing and expected trends in the future.
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