The typical home business owner today is operating on a very limited small scale. If you want to keep your business local, and small, and are happy with your income, then this information will probably not be for you. On the other hand, if you have a small home based business with a supplemental income, and would like to grow your business to a high 6 figure or even 7 figure income, you'll want to continue reading because this is related to changing how you currently operate, and turning your small time business into a global marketing system, working for you around the clock.

Unfortunately, most home business owners only tap into a handful of methods to advertise and market their business. The majority of home business owners never really grow beyond their local area, and rarely hit the jackpot with a global marketing system. Part of the problem is there is a huge defficiency in the area of real marketing skills by those that are teaching the new home business owner. Chances are, you have been using one or more of these tools to present your opportunity or your products - home presentations or parties, newspaper ads or online classified ads, word of mouth, referral offers, direct approaches, hotel seminars, pitching your friends on social networks, exposure through company replicated promotional materials, or perhaps even chasing prospects you purchased with an Internet lead company. Does this sound familiar?

If you have not been introduced to a global marketing system, and serious internet marketing, then chances are you have not heard your trainers talking to you about SEO, internet traffic, viral marketing, blogs, article marketing, video marketing, pay per click, self branding, attraction marketing, etc. If most of these terms sound foreign to you, you are not alone, and there is hope for you. Let me explain why you need to take a serious look at online marketing strategies. This is the information age, so even though people may hear about a product, service, or idea elsewhere, they do most of their research on the Internet, and that is where real choices are made.. So doesn't it make sense to put most of your advertising efforts into the place where the majority of people are actually making their decisions?

If you agree, then you are probably wondering where is the best place and what is the best method of advertising. The answer to this question is not a simple one, because it involves your goals, your target market, your budget, and your willingness to learn new skills. The good news here is that it won't require you to go back to college to learn this stuff, and it's not as difficult as many might perceive. In order to change your existing advertising methods and develop a global marketing system, you will need to do some research. For those that can afford to invest at least $1,000 a month, PPC (pay per click) is a highly recommended strategy. For those that are limited in funds, take the time to learn the lower cost strategies like blogs, article marketing, and video marketing.

The important element to understand, is when it comes to online marketing, visibility and exposure is key, and there are a few great sites online today that generate a ton of traffic that you can use for free, such as social media sites, and video sites. You want to learn how to incorporate popular sites such as these into your marketing campaign to direct people back to you and your blog, because this is a very low cost way to multiply your exposure. It will be important that you also invest some time into learning how to promote yourself and your business through these methods. You may be overwhelmed thinking about the amount of new training and work this will take.. Reality is, everything has a price and a sacrifice, so you need to decide if you are serious enough about growing your business to invest the time and energy. To simplify your training and learning curve, you can find all in one resources that teach online strategies and marketing systems. The great news is once you learn the basics, you can take your small time local home business and turn it into a global marketing system! The opportunities are truly unlimited!