The primary objective of the market report by GMI Research is to help the users understand the market scenario in terms of its definition, segmentation, drivers, opportunities, market trends, and the challenges that the market is facing. This report focuses on the market, especially in North America, Europe, Asia-Pacific, and the rest of the world.

Key Drivers of the Beer Market:

The rising disposable income, increasing consumer preference toward alcoholic beverages, and rapid urbanization are the significant factors that are boosting the growth of the beer market size. Within the past years, most of the population from rural areas have started shifting to urban areas to improve their lifestyle. Currently, the urban population mainly include youngsters and working individuals who are attracted to western culture and have started implementing various cultural changes. The consumption of alcohol has been a prevalent stigma in society. However, with the adoption of western culture, there has been an upsurge in the consumption of alcohol among the consumers. Presently, drinking in bars and house parties have become an important part of the sociocultural context. Additionally, the easy availability of beer in retail outlets, followed by a significant shift in individual habits, has led to the growing penetration of beer in metro cities. Therefore, rapid urbanization is the major factor that is accelerating the growth of the beer market in terms of revenue.

The beer market is likely to witness numerous growth opportunities by attracting female customers. With rapid urbanization and the increasing trend of women empowerment, the total percentage of working females is increasing rapidly. This factor has increased the interest of females towards western culture, which is another factor that is boosting the growth of the beer market share in terms of revenue. On the other hand, increasing health awareness among individuals is likely to restrain the market’s growth. With the outspread of coronavirus in 2020, there has been a temporary shutdown of alcohol shops, bars, and restaurants that were serving alcoholic drinks. This shutdown has adversely impacted the overall sales volume of beer across the globe. However, the market is predicted to bounce back in 2021 while growing at a faster rate from 2022 onwards.

List of Top Leading Manufacturers/Key-Players of the Beer Market:

Variousnotable players in the market include Heineken N.V., Tsingtao Beer Trading Co. Ltd, Asahi Group Holdings, China Resources Beer Company Ltd, Pabst Brewing Company LLC, SABMiller Plc, Ab Inbev SA, Carlsberg Breweries A/S, Molson Coors Beverage Company, and Boston Beer Company, Inc., among others.

Segmentation of the Beer Market:

Thestudy’s objective is to define market sizes of different segments & countries in recent years and predict the values in the coming six years. The detailed segments and sub-segments of the market are explained below:

Segment by Product:

Light Beer
Strong Beer
Segment by Production:

Macro Brewery
Micro Brewery
Segment by Category:

Premium Beer
Super Premium Beer
Normal Beer
Segment by Packaging:

Canned Beer
Bottled Beer
Draught Beer
Segment by Region:

North America
o United States of America

o Canada

Asia Pacific
o China

o Japan

o India

o Rest of APAC

Europe
o United Kingdom

o Germany

o France

o Spain

o Rest of Europe

RoW
o Brazil

o South Africa

o Saudi Arabia

o UAE

o Rest of the world (remaining countries of the LAMEA region)

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