Market Overview

Portable charger is a reusable battery that can be reused by charging it. This portable charger provides power supply for various devices such as digital camera, mobile phone, laptop and others. The size of portable charger is small; hence it is easy to carry. Portable charger is also known as power bank.

Portable chargers are useful, when one is unable to charge devices such as mobile, laptop, and others from charging point available on wall outlet or in the absence of electricity. During outing and travelling, people prefer to use portable charger to charge the devices such as mobile, laptop, and others when required.

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Market Dynamics

Growing demand of various digital devices such as smartphones, laptop, tablet, digital camera, and other devices are expected to propel growth of the portable charger market over the forecast period. According to Coherent Market Insights, the number of smartphone users in India is expected to rise over the forecast period. Moreover, there is significant smart phone penetration in various countries such as the U.S., United Arab Emirates, U.K., Netherlands, Sweden, Belgium, Spain, and others. For instance, according to Coherent Market Insights, in United Arab Emirates and Sweden there is around 81% and 72% smartphone penetration respectively. Increasing demand for mobile devices subsequently drives portable charger market growth.

Furthermore, technological advancements in portable chargers is expected to boost growth of the portable charger market in the forecast period. For instance, development of solar energy-based portable chargers by market players is one of the novel ideas. There are various solar power banks available in that market, which includes RAVPower, FEEKEA, Foxelli, Rockpals, SUAOKI, Nekteck, and others.

On the basis of region, portable charger market is segmented into North America, Europe, Asia Pacific, Latin America, Middle East, and Africa. Among regions, Asia Pacific held a major share in the global portable charger market in 2018, owing to large number of key players in the region such as Anker Innovations Limited, Arb Accessories Pvt Ltd, Lzen Electronics, and others. Moreover, increasing number of smart phone users in various countries of Asia Pacific region is one of the factors, which is expected to fuel growth of the Asia Pacific portable charger market over the forecast period. For instance, according to Coherent Market Insights, in China the number of smartphone users increased to around 712 million in 2018 from around 676 million in 2017.

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Key players in the global portable charger market include, SONY EUROPE B.V., Accutronics Ltd., Anker Innovations Limited, RIZK NATIONAL INDUSTRIES LLC., Platinet, Samsung SDI Co, Lzen Electronics, Chengdu Khons Technology Co. Ltd., Belkin International, Inc., Omnicharge Inc., Sony Corporation, Panasonic Corporation, SIMPLO TECHNOLOGY CO. LTD., GP Batteries International, Xiaomi Technology Co., Ltd., Microsoft Corporation, Voltaic Systems and ARB Accessories Private Limited

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