Packaging printing is defined as a label which might be graphical, written or electronic representation on the package. Moreover, packaging printing is extensively required by the packaging industry to ensure that it fulfills certain criteria in terms of quality, efficiency, and innovations for the packaged final product.
On the basis of technology, offset printing technology segment is expected to hold a dominant position in the global packaging printing market. Offset printing is a flat printing process, in which the areas to be colored are being etched out of a flat metal printing plate. Moreover, as compared to the other technologies, much higher amount of ink can be printed onto the packaging materials. Furthermore, offset printing technology is majorly used for presentation boxes, posters and brochures amongst others.
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The packaging printing market is expected to witness significant growth over the forecast period, owing to its application in wide range of industries such as food & beverages, pharmaceutical, and others. Moreover, increasing disposable income of the consumers are their willingness to spend for convenience goods are expected to drive growth of the market. There is also an increase in demand for sustainable packaging solutions, which is helpful in ensuring cost effectiveness and reducing the overall packaging waste. The packaging printing offers a wide range of benefits such as improved aesthetic appeal and protection from counterfeit products.
On the basis of region, the market is segmented into North America, South America, Europe, Asia Pacific, and Middle East & Africa. Asia Pacific is expected to witness significant growth over the forecast period, owing to the growing manufacturing sector in the region. The packaging industry across the globe is also experiencing a huge growth with the rising middle class population and increasing disposable income, which is expected to drive growth of packaging printing in Asia Pacific. The availability of low cost labor is also expected to drive growth of the packaging printing market.
On the basis of technology, the global packaging printing market is segmented into:
Digital Printing Technology
Flexo Printing Technology
Offset Printing Technology
Screen Printing Technology
On the basis of printing ink, the global packaging printing market is segmented into:
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Key players operating in the global packaging printing market include Mondi Plc., Sonoco Products Company, Quantum Packaging, Graphics Packaging Holding Company, Rotostampa S.R.L., Quad/Graphics, Inc., Coveris, Amcor, Flexo Print GmbH, Constantia Flexibles GmbH, The Saint Petersburg Exemplary Printing House, Quantum Print and Packaging Ltd., Shree Arun Packaging Co. (SAPCO), WS Packaging Group, Inc., Belmont Packaging, Toppan Printing Co., Ltd., and Duncan Printing Group, among others.
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