Market Overview

Non-profit software is specially designed to help non-profit organizations (NGOs) manage various activities of the organization. Non-profit software is equipped with capabilities such as volunteer management, marketing communication, donor management, fund management and fundraising, which helps the non-profit organization to manage funds and volunteers in an effective way, which increases the working efficiency of the organization.

The requirement of a centralized platform for managing all tasks of a non-profit organization is expected to boost demand for non-profit software over the forecast period. Non-profit software is equipped with features such as volunteer management, donor management, event management, event marketing, which help a non-profit organization run effectively and manage all the tasks from a centralized system.

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Market Dynamics

Moreover, NGOs are actively participating in sustainable development activities across the globe by organizing various small events or campaigns to educate people about issues such as global warming or pollution, their possible drawbacks, which is expected to boost demand for non-profit software to manage volunteers and funding.

The cloud-based system eliminates the need for hardware and software investment and provides flexibility and agility to the user. However, data security is one of the major concerns for any company if they want to shift to cloud-based technology. A cloud-based non-profit software contains the confidential data of donors, volunteers, as well as financial data. The lack of physical control on servers, which could lead to leakage of data and data transmission are some of the factors which must be considered when migrating to cloud-based business management solutions.

On the basis of region, the global non-profit software market is segmented into North America, Europe, Latin America, Asia Pacific, Middle East, and Africa.

In 2018, the North America region accounted for the largest share in the non-profit software market and is expected to retain its dominant position over the forecast period owing to presence of companies such as Google and Microsoft. In addition, rising demand from customers, investors, suppliers, for the disclosure about the corporate social responsibility activities managed by the organization, is also boosting the demand of non-profit software in the region.

Asia Pacific is also expected to witness significant growth during the forecast period. The growth in this region is mainly attributed to the rising adoption of cloud-based solutions, and rising investment in technology in emerging economies such as India and China.

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Some of the key players operating in the global non-profit software market include Aplos Software, LLC, Bitrix, Inc, Blackbaud, Inc, Charityproud, Double the Donation, Neon One, LLC, Oracle, Raklet, Salsa Labs, Inc, Trail Blazer Campaign Services Inc., Unit4, and others.

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