Ski gear & equipment such as skis, helmets, boots, and poles among others, are used in skiing winter sports to glide through snow. Cambered ski was developed in Norway, used by farmers or hunters and has been transformed into a sporting activity, ever since. Increasing investment in ski infra-structure for the development of skiing is one of the factors driving growth of the ski gear & equip-ment market.
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Major Players in the Global Ski Gear & Equipment Market
Amer Sports Oyj, Fischer Beteiligungsverwaltungs Gmbh, Black Diamond Equipment, Ltd., Skis Rossignol S.A., The Burton Corporation, Coalition Snow, Helly Hansen, and Volcom LLC.
Growth Factor:
Among distribution channels, the supermarket segment held a significant share in the global ski gear & equipment market in 2016. The supermarket distribution channel is expected to grow, owing to various discount offered by these channels. Asia Pacific holds the fastest-growing market for ski gear & equipment owing to increasing government initiatives to encourage ski participation. For instance, in August 2017, skiing initiative “Get into Snow Sports (GISS)” was launched in China as a part of Winter Olympics build-up by International Ski Federation (FIS) Academy to promote and develop the sport globally and to create new ski culture in China. North America is expected to hold the dominant market for ski gear & equipment and accounted for a market share of 25.9% in 2017. This growth is primarily driven by increasing skier visits in the region.
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