Italy digital signage market is estimated to grow at a CAGR of 6.5% during the forecast period to reach $830 million in 2025 from $530 million in 2018. Italy is estimated to contribute significantly toward the growth of digital signage market over the forecast period. Major factors augmenting the market growth include surging adoption of flexible electronics along with their growing researches, strong electronics industry growth, expanding food retail industry, and rising banking sector in the country. Surging electronics sector has witnessed an increasing adoption of flexible digital signages across various applications in the country. Flexible electronics enhances the structural and functional properties of digital signages. There are several research activities being carried out in flexible electronics by different research group in Institute for Microelectronics and Microsystems (IMM). It represents an exclusive pool of researchers for the development of innovative materials, devices, and technologies, concerning its applications in healthcare, clothing, consumer electronics, mobility, energy, electronic components, communication, and architecture, among others.

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Italy digital signage market is segmented on the basis of component type, product, application, and region. On the basis of component type, the market is divided into hardware and software. On the basis of the product, the market is classified into standalone display and video wall. Furthermore, the market is classified, on the basis of application, into commercial, industrial, infrastructural, and others. Commercial application of digital signage is estimated to be the fastest-growing segment during the forecast period. The segmental growth is attributed to the extensive application of digital signage displays for advertisement and for announcements in the commercial sector. The commercial sector includes retail, healthcare, hospitality, and government, with applications across hospitals, hotels, quick-service restaurants (QSRs), and malls.

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Italy Digital Signage Market Segmentation

By Component Type

Hardware

Software

By Product

Standalone Display

Video Wall

By Application

Commercial

Industrial

Infrastructural

Others (Institutional)

Company Profiles

ACRELEC Group

AOPEN Inc.

Barco NV

BenQ Corp.

Christie Digital Systems USA, Inc.

Daktronics, Inc.

Delta Electronics, Inc.

Exceptional 3D, Inc.

Intel Corp.

Intuilab SAS

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