Before you start developing your mobile application, conduct a comprehensive market research. try to get an idea of ​​the target audience and competition.

It is important to know all about your potential customers. Their geographical location, sex, profession, age, income. Their preferences, desires, fears and pain points.

[b]Planning and monitoring[/b]

Developing a mobile application is worth the money. To increase the chances for the success of the project, it is necessary from the very beginning and allocate funds correctly for each stage of development. Keep track of how much money you spend from start to finish.

Remember, when developing a new software product, unforeseen expenses and a backlog of schedule may arise. Careful planning and monitoring is your key to success. For the Mobile Apps Development in Australia & New Zealand this is the essential step that you have to take.

[b]Native or hybrid applications?[/b]

Native applications are developed specifically for a specific mobile operating system; for example, Java is used to develop applications for Android. They use the functions of the OS and the device-specific hardware and software of the device (cameras, one-touch pay, GPS) to the maximum extent.

Hybrid applications are a combination of native and web applications that can be deployed in different operating systems and run in different browsers, such as Safari, IE or Chrome. Here emphasis is placed on the universality of use to the detriment of specificity.

Obviously, the easiest way is to develop one application and deploy it everywhere, without creating multiple versions. Cross-compatible technologies, such as Javascript, HTML5 and jQuery, will help the developer cope with this task on a solid five.

A universal approach is much cheaper for beginners than developing several native applications for each platform. But the UX will be predictably lower.

[b]Planning hardware and software[/b]

This area requires important decisions. Currently, most applications are managed by APIs, but each product may not need an individual backend.

Some mobile applications can completely manage a local database. The decision is made on the basis of such factors as financial expenses, possible delays, etc.

[b]Design of UI / UX[/b]

In today's world, you simply can not ignore this aspect: UI / UX is critical to the success of the mobile application. The user interface, as you know, is the design of the interface, and UX refers to the experience that the user receives not only with the product, but also on the outcome of interaction with your company and brand.

In the context of a mobile application, good UX means ease of use, attractive, simple navigation, clear messages in legible fonts, informative text, pleasant visual effects, easy access to information, clear calls for action. A good application should be aesthetically pleasing, comfortable and useful.