Ads Concept & Social Media Plan for UV-IQ


Posted January 8, 2021 by pimclick-agency

Protecting oneself from sun is essential. This concept highlights that UViQ is a dispensable product that is adapted for the right occasion. UViQ makes your life easier with the 2 in 1 features (sun protection + anti-pollution/hydration).

 
IDEA SUMMARY
Aligning with Evodia concept, this campaign concept invites users to experience the essence of Australia by “ travelling without moving”. This campaign concept showcases how Evodia products can make you feel travelling without even having to move from home. Evodia gives you the feeling of an instant getaway. They are synonyms of dreams, travel, holidays, nature and tranquility

POSITIONNING
The concept focuses on the Australian natural essence: nature, lifestyle, tranquility. Get the Australian essence and be at the heart of nature wherever you are.

TARGETING
This campaign aims to reach a broad general public of age ranging from 18-40 years old.

STRATEGY & CHANNEL
This campaign aims to generate brand awareness through Evodia Facebook page and Instagram

https://www.pimclick.com/uv-iq-evodia-concept-process/


Social Media Plan
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Contact Email [email protected]
Issued By Pimclick
Business Address 399 Interchange Building, 20h Floor, Unit 2010, Sukhumvit Road, Klongtoey-Nua, Wattana, Bangkok 10110 Thailand
Country Thailand
Categories Advertising
Last Updated January 8, 2021