The latest Taste Tomorrow research, in fact, reveals that the health aspect no longer concerns only the fact of removing the ingredients that are perceived to be unhealthy, but also concerns the fact of adding ingredients that favor the well-being of the organism.

Health food consists of both removing and adding ingredients
Taste tomorrow is the world's largest research on bakery, pastry and chocolate products. It collects information from over 17,000 consumers in 40 countries, providing important insights into the evolution of consumer needs and expectations. The latest research shows that consumers are increasingly expecting food to be healthy. In 2019, we no longer focus only on calorie intake and the removal of "bad" ingredients such as fats, sugar or salt. Now emphasis is placed on the addition of ingredients with health benefits (such as fiber, whole grains and proteins) and ingredients recognized as natural (grains and seeds, cocoa, nuts, vegetables, extracts and superfoods). Choosing Health Care Products in New Zealand is important.

The following three innovative concepts respond very well to consumer demand for healthy food:

Miyoko: tasty and vegan dairy products
Miyoko is a company that is advancing the "Safeguard the Planet" cause by encouraging consumers to switch to vegan products without sacrificing taste. They make 100% dairy-free or butter-free cheese and other treats sourced from organic foods such as nuts, legumes, and other plant-based ingredients. By combining traditional dairy production and modern technology, Miyoko products pave the way for the future of food innovation, where real food is reinvented in new and surprising forms.

Foodmaestro: looking for the right food for you
Foodmaestro was founded to help consumers answer a simple question: "Can I eat this?" This award-winning platform combines values from product labels with clinical health and wellness data to provide information that can be read and understood by all. People who have allergies or intolerances or who follow a specific diet, can use the Foodmaestro app to immediately check if a product is safe to eat. They can also scan the barcode or search the app for a certain product. The founder developed this app after his son suffered a severe anaphylactic shock caused by something he ate.

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