AI based ‘BEEChat’ by Angel Broking Aims to Boost Customer Experience Through Angel BEE Investment App

Posted February 20, 2019 by nalawaderajesh

Angel Broking Private Limited has launched BEEChat powered by artificial intelligence to ease the investing and goal planning journey of consumers. Read the press release & know more about mutual fund app at Angel BEE.

10th December 2018, Mumbai: Angel Broking Limited (formerly known as Angel Broking Private Limited), one of the largest independent full-service retail broking houses in India, launches BEEChat powered by artificial intelligence to ease the investing and goal planning journey of consumers. The newly launched Chatbot has been introduced through the Angel BEE app.

Angel BEE app is the company’s aggregated personal finance platform that was launched in April 2018 with the aim to transform the investing experience for millennials who are seeking intelligent solutions that best suit their financial objectives. Within a short time of launch, Angel BEE has established itself as one of the well-recognized brands in the industry in India. This is reflected by the fact that the app has notched up more than 550,000 downloads in first four months of launch.

In order to make the app further delightful and enable the continuously evolving consumer, Angel Broking decided to launch BEEChat – a chatbot that harnesses the power of data analytics and artificial intelligence. BEEChat has been designed in a manner so as to communicate effectively with the new age audience that is on the outlook for seamless, easy and speedy modes of engagement.

Commenting on the occasion, Mr. Rohit Ambosta, Chief Information Officer, Angel Broking Limited (formerly known as Angel Broking Private Limited) said, “The integration of technology in the financial services industry has been radical in enhancing customer experience. Understanding your consumer’s needs and devising personalized solutions backed by data is a mandate that each investor expects in the long run. The launch of BEEChat is a testament to our vision of leveraging technology to ease an individual’s financial journey. The bot will be guiding consumers in a quick and effective manner with information at a time that is convenient to them and on a medium that is deemed universal.”

BEEChat will help customers find accurate information straightaway without any human intervention, thereby reducing the ordeal of dealing with customer care executives, reading through FAQs or writing lengthy emails.

BEEChat uses the power of artificial intelligence and natural language processing to resolve customer queries anytime anywhere. With the help of natural language processing feature, consumers can locate the exact information they need and sift through data accurately in a

matter of seconds. The bot relies on customer interactions and conversations: higher user engagement makes it more intelligent. Furthermore, the virtual assistance provided by BEEChat

will also aid consumers with access to research reports, individual portfolio, real-time solutions, and recommend schemes that are aligned to suit an individual’s financial goal. BEEChat is continually evolving and is devised in such a way that it keeps up with the pace of changing customer expectations.

About Angel Broking Limited:
Angel Broking Limited (formerly known as Angel Broking Private Limited) is one of the largest independent full-service retail broking houses in India. The company is a member of the Bombay Stock Exchange (BSE), National Stock Exchange (NSE), Metropolitan Stock Exchange of India (MSEI), NCDEX & MCX and is also registered as a Depository Participant with CDSL. It is a technology-led financial services company, that provides broking and advisory services, margin funding, loans against shares, and financial products distribution to its retail clients through platforms like Angel Broking App and Angel BEE app. Angel Broking, with its intensive research and a six sigma-backed Quality Assurance program, is a purveyor of all multifarious services such as Stock and Commodity Trading, Portfolio Advisory and Management Services, Investment Advisory Services, Distribution of Mutual Funds, IPOs, Personal Loans and Insurance, as well as E-broking & Depository services. Through their network of sub-brokers and over 110 branches, it has a Pan-India presence in over 1,800 cities and towns. It has managed INR 113.02 billion in client assets and over 1.11 million active broking accounts. Angel Broking has one of the largest trading terminal bases almost 11,000 terminals in the country, and the largest sub-broker network on the NSE, clocking one of the largest volumes in the industry.

For further information, please contact:

Simonnia Dmello: Manager- Corporate Communications
Angel Broking Pvt Ltd +91 9833205045 | [email protected]

Bryan Fernandes: Assistant Manager- Corporate Communications
Angel Broking Pvt Ltd +91 9819789944 | [email protected]
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Issued By Rajesh Nalawade
Country India
Categories Accounting
Tags mutual fund , finance
Last Updated February 20, 2019