If you want to market your products through video, smartcuts.ch is one of the best ways. We are professional and have years of experience in the field of agence créative à Lausanne.
Let us find out the importance of video marketing for your products or services:
Here we smartcuts.ch present you the benefits that Video Marketing can bring to your organization. Let's try to get to the point and learn its most relevant advantages.
1. The importance of video:
The videos achieve a greater degree of retention in the public. It is able to awaken emotions and because our brain is used to receiving visual information. 90% of the information the brain receives is visual.
2. For the ease of distribution:
Before a company made a video, long, thick, super corporate, and of course, and spent the day on thousands of copies of DVD. Now the channel is another, easier and cheaper.
YouTube or similar video channels plus their social networks. In the case of YouTube is the second search engine in the world, behind Google, receives 4 billion daily visits and important, 25 visits are made from mobile so the content cannot be long or thick and with a little corporate degree.
3. Google indexes videos in user searches:
So it helps the positioning of the company or its products. It also increases the probability of buying a product by 64% and retains users on your website. And finally, the videos are the most shared content on social networks.
4. It is the most attractive way for the end user:
If we understand the Video Marketing within the strategy of content marketing of the company, the video is the most attractive support since in studies carried out at a neurological level it is demonstrated that the end user increasingly reads less and stops, nevertheless, in the key images and in the messages sent by voice over.
We can say that Video production in Geneva is a way of explaining our product or service to the end user without asking him the cognitive effort involved in stopping to read, interpreting a text and looking for applications.
5. For its measurable effectiveness:
Now with Video Marketing actions, you can verify the effectiveness of your communication actions thanks to statistics systems in the main internet video platforms, such as YouTube Analytics.
Here you can check the level of attention users give to their videos which parts seem more interesting and many more analysis parameters that will make you wonder if video production is expensive or not.
If you want to advertise your products or services through video, get in touch with smartcuts.ch for the best services at the affordable rates. We are a leading Agence créative à Genève.