Market Overview
Owing to growing consumer needs and their awareness about specialty food has grown in recent years. The growth has been driven by the increased acceptance of free-from food amongst the consumers. Market Research Future, a firm which specializes in market reports related to the Foods, Beverages & Nutrition sector among others, recently forecasted in its report “Global Lactose Free Foods Market Research Report- Forecast to 2023” that the market will demonstrate an exceptional CAGR % while achieving good growth rapidly in the forecast period.

There has been growing demand of lactose free foods across the world owing to rising incidence of lactose intolerance. According to Lactose Intolerance Global Network (LIGN), majority of the worldwide adult population suffers from lactase deficiency, except for the population of Northern and Central Europe.

With growing consumer concern over animal welfare, human health and the environment has led to the rising trend of veganism which has become a mainstream now. Veganism is associated with variety of beneficial health effects such as better heart health, improved diabetes, and lower rates of obesity, among others. Israel, Sweden, Japan, Poland, U.S., Germany, and U.K. have the largest concentration of vegans. Vegans look for animal ingredients alternatives and replace it with vegan ingredients which drives the demand of lactose free food.

Competitive Landscape
Lactose free food market offers huge growth opportunities for the industrial players. The market is fragmented and marked by the presence of several large and small-scale vendors. Market players are pouring in million dollars for product innovation. Innovative premium products and strengthening product portfolio remain the central focus of the companies.

Companies extensively invest on marketing activities including celebrity endorsement to leverage on current market trends. Most of the industrial players are diversifying and augmenting their capacities based on strategic product positioning and target audience.

With manufacturers aiming to capture a considerable share of the market segment as early as possible, they are competing and experimenting with various advantage points from both supply and demand side. Industrial players are relying on strategic acquisition, new product launch, partnership & collaboration to capture the growth opportunity.

New product launch & development has become the major strategy for key players from last few years which are contributing the maximum share of strategy. Expansion and acquisition are other two main factors which are contributing significantly to help the company to increase their production capacity to fulfill increasing demand for various food & beverage products.

The key market players profiled in Lactose free food are Daiya Foods, Inc. and Lactaid, Silk, Hail Marry, Lucy’s, Go Max Go, Simply Protien, Enjoy Life, Katefarms, Dr. Praeger, Alpro,Amy's Kitchen, Barry Callebaut, Cargill, Chr. Hansen, Crowley Foods, Doves Farm Food, Edlong Dairy Technologies, Emmi, Fonterra, Galaxy Nutritional Foods, General Mills, Green Valley Organics, HP Hood, Kerry Group, Murray Goulburn, Sweet William, TINE Laktosefri, WhiteWave Foods.

Market Segmentation
The global Lactose free food market has been divided into type, source, and region.
On The Basis Of Type: Milk, Breads, Fats, Soups and Sauces, Desserts, and Others
On The Basis Of Source: Soy, Rice, Coconut, Almond, and Hemp milks
On The Basis Of Region: North America, Europe, Asia Pacific, and ROW.

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Regional Analysis
The global lactose free foods market is segmented into North America, Europe, Asia-Pacific, and Rest of the World. Europe is estimated to hold a significant market proportion in 2018, and the trend is expected to continue throughout the forecast period.
The growth of the lactose free foods market in Europe is attributed to various factors. One of the important factors for the rising growth of lactose free foods is the growing lactose intolerance among consumers.
Moreover, consumers in European countries are opting for vegan diet, which is expected to stimulate the growth of the market during the forecast period. Key players of lactose free foods market are announcing new products, which are expected to enhance the sales of lactose free foods in the region. In Europe, Germany is expected to account for a significant market proportion throughout the forecast period. North America is estimated to account for 30% market proportion in 2018. However, Asia-Pacific is projected to expand at a high pace during the forecast period.
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