Generally, an SEO audit like other audits analyses the critical problem hindering the website. It is similar to other businesses where auditing is done to analyse the performance and look for the scope of improvement.

With a lot of software available, each follows a different approach for SEO audit. It is crucial to find a strategy which suits your need and helps your business grow. There are three levels of SEO audits.

Three Levels of SEO Audit

Standard SEO Audit: The tool produces a generic report which deals with all the superficial issues in the website. It is appropriate when you don’t have an auditing budget. It’s very basic auditing before you want to understand the fundamental principle yourself without associating with an agency.

Professional SEO Audit: In this case, the SEO vendor offers more insights. The an identify data problems without in-depth solution. Sometimes all you need to know are the troubles, they can be fixed easily.

Enterprise SEO Audit: The SEO agency performs an in-depth analysis. It is a seasoned task and requires expertise who specialises in technical website analysis and SEO business strategy. It is a manual review supported by tools and takes time.

Let us get into details of all of these audits:

Standard SEO Audit
A most automated and fundamental tool that any SEO Audit has to offer. The software examines the website and generates a list of thing which you need to fix to improve the performance of the website. If you are experiencing a traffic loss, the report generated will offer no understanding of why. The audit is superficial. It might be a good fit for start-ups or people wanting to get a hold of basic SEO themselves before moving in with a satisfactory advertising agency.


Professional SEO Audit
These SEO Audits are better as they involve a trained practitioner in the process. The vendor will use the tool in addition to which
• Listen to you about the performance business, what you need, past SEO decisions.
• Analyse Google analytics for more data
• Manually identify SEO issues according to their experience

Enterprise SEO Audit
You engage with best SEO auditor with the best tools. This involves a technical and strategic website SEO audit. The agency will have an SEO audit as core business speciality. The power lies in the expert analysis with suitable recommendations. Also, as the enterprise is involved with many businesses and has prior experience, you will have access to competitive research and expert knowledge. Enterprise SEO Audit is costly.

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